Posted on 04/07/2023 4:14:09 PM PDT by Morgana
Nike today doubled down on using a transgender influencer to promote its female clothes, telling customers calling for a boycott to 'be kind and inclusive'.
The firm's tone-deaf response came amid women's concerns over Dylan Mulvaney, who identifies as female but has not had reassignment surgery.
Mulvaney - who uses the pronouns she or they - was seen in paid social media content dancing in a Nike sports bra and leggings.
It sparked furious calls for a boycott, with Olympic swimmer Sharron Davies leading calls and customers deluging the company with complaints.
Today Nike issued its first response online, declaring it would delete comments it did not judge to be in a spirit of diversity or inclusivity.
It insisted: 'You are an essential component to the success of your community.
We welcome comments that contribute to a positive and constructive discussion.
'Be kind. Be inclusive. Encourage each other. Hate speech, bullying, or other behaviors that are not in the spirit of a diverse and inclusive community will be deleted.'
It is not the first time that Nike has partnered with a trans star in their marketing, in 2021, they launched their 'Play New' campaign with Mara Gomez, who plays in Argentina's professional football league.
The controversy could impact sales, which had received a huge boost in recent months from stars like Lioness Chloe Kelly being seen wearing their products.
She famously whipped off her shirt to celebrate scoring in England's World Cup win, revealing her sports bra with the famous black tick logo.
(Excerpt) Read more at dailymail.co.uk ...
“Be kind. Be inclusive.”
Even when it requires people to ditch their common sense and ALL their values.
Hey Nike, if you really want to be “inclusive”, how’s about hiring a Nazi as a spokesperson? Or maybe hire a babbling heroin addict.
Come on, Nike! If you don’t care about alienating your customers, the possibilities are almost endless.
Is this the same Nike that cares nothing about the rights of the people in other lands who make their over-priced sneakers? Who work in sweatshops? Ah, yes, they are definitely good ones to lecture others about “be kind”, lol!
They can take their “inclusiveness” and stick it.
Idiots. They were about to get serious free publicity with the new “Air” movie.
They pissed it away and may hurt ticket sales.
Well, at least I’m inclusive:
I have included Nike on my ‘never buy from’ list.
(Although I did this long ago for their earlier sponsorships of people who hate America, hate white people, etc.)
no
I stopped buying from nike decades ago. They were a horrible company then.
Yah - progressives are used to censoring or coercing those they disagree with. Sigh....
If you have any Nike products in your house (I don’t); dye it pink to show your inclusiveness.
This nitwit — and the trans and drag movement overall — represent the biggest demonstration on misogyny on steroids (or hormones) ever perpetrated.
Everything they do is a complete exercise of the most stereotypical views of what women supposedly are — ditzy, silly, frilly, makeup obsessed, clueless, sports ignorant, girls in flowing dresses, bangles, and aprons.
How women and feminists don’t see this as the ultimate insult is beyond me.
Drag face is black face. Women need to take a stand. Minstrel shows went out with the KKK. But now, it’s okay if it’s an insult to women...
I’m not a biologist but I really think Brandi Chastain is a real deal female. 👍
I can be kind with Adidas.
Nike uses slave labor
I miss the good old days when to be kind all I had to do was rewind.
Inclusivity is not inclusive.
Hey Nike,
No.
Sincerely,
L
Or New Balance (US made).
‘Normal people have been way too.patient for way too long.’
Agree 100%. And it is the reason we’re where we are today. The next issue to drop is pedophiles are about to come out of the woodwork with their boy/girl toys by the hand.
New Balance has been my favorite for as long as they have been around.
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