Posted on 10/20/2023 10:19:40 AM PDT by SeekAndFind
Like some of you guys, I've made a few stops at Victoria's Secret to purchase a surprise for my wife. I usually did it coming home from a business trip. The store clerks were always super helpful in figuring out such important things as size. It's no secret that most guys don't know their wife's size or number or other details. In my case, I would show the clerk a photo of my wife and she knew exactly what her size was. Perfect batting average, I'll say. I never told my wife that the clerk figured out her number so keep my secret.
Sadly, the company decided to go woke and appeal to the crazies. The good news is that the experiment failed and the company learned that sexy lingerie is for real women, not for men dressing up as a woman.
This is the story:
Lingerie retailer Victoria's Secret plans to withdraw its attempt at being more inclusive with its marketing , reverting to its original reputation in the wake of decreased sales.
The brand, known for hiring beautiful models, has tried to diversify its models over the past few years, including plus-size and transgender representatives. However, the rebrand attempt has not translated to increased sales , with the outlet's projected revenue for this year at $6.2 billion, down by almost 20% compared to 2020's $7.5 billion.
“ Despite everyone's best endeavors, it's not been enough to carry the day," Victoria's Secret CEO Martin Waters said.
Part of the attempted rebrand included hiring Megan Rapinoe , an athlete and activist who has advocated transgender women competing in women's sports, and Valentina Sampaio, who became the outlet's first transgender model. In the wake of Sampaio's hiring, Ed Razek, former chief marketing officer of Victoria's Secret, resigned from the outlet.
(Excerpt) Read more at americanthinker.com ...
They no longer have a brand. Has the Sports Illustrated swimsuit edition ever recovered? I don’t want to look at scantily clad fat women or guys.
They did find some decent underwear items at other stores we didn't normally go to, and bought a lot, already, on sales.
At Victoria's Secret, you just know every garment was tried on by some pedo Trans guy, right?
“Money, which represents the prose of life, and which is hardly spoken of in parlors without an apology, is, in its effects and laws, as beautiful as roses.” - Ralph Waldo Emerson
Money rules almost everything humans do, and how they organize their lives and activities.
When you have a completely fake, printed, politically / centrally-controlled money supply, as America does, it allows the funding and sustenance of completely bizarre, anti-human social trends and movements.
These business schools are pumping out woke morons with no common sense.
This reads like a Babylon Bee article.
Sports Illustrated seems to be stepping back from the fat chic & tranny bandwagon lately. The PR stuff that's been put out lately from them has pictures of hot girls (real girls) again. I guess losing tons of money on this stupidity has a sobering effect. What's amazing is how tone deaf the marketers are to these things, anyone living in real America could have told you that fat chics and trannies wouldn't go over in Sports Illustrated and Victoria's Secret, and that putting a vampire looking tranny on Bud Light beer cans would go over like a lead balloon. How has Madison Avenue gotten so out of touch with reality that they can't foresee this? It's their job to be able to read the room and they're completely incompetent at it.
Victoria’s needs the Bud Light treatment for a few more quarters so the lesson sinks in.
Make an alternate brand, Vic’s tuck-n-cover
Too bad Vic Sec doesn’t have a clue that once the reputation is compromised it is over.
Real women have swagger. They don’t torture themselves with foam rubber, nylon, wire, lycra, and clasps, while going about their lives. It’s unhealthy both physically and mentally. My wife likens the behavior to race horses and jockeys. Each one wears a saddle meant to make things the same. It’s also not so strangely an American obsession.
Victoria’s Admission.
That ain’t right.
True-believing proggies always double down on failed policies. Actual sales result in profits, which is pure capitalism and will likely be illegal shortly.
They’re not out of touch. Far from it.
This is a wide ranging effort all over the country, being pushed by the powers that be, many influenced directly by the alphabet fags. That much seems obvious.
On a positive note, I didn't see any pride crap, which they usually have.
What I did see was fat models, unattractive models, tatted up models, amputee models (yes, with no top so you could see the scars), butch looking models.
Victoria's Secret used to be about beautiful women with fantastic figures modeling sexy lingerie. Now it's about participation trophyism and pretending unhot women are hot.
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