Maybe this was the modern percursor.
Posted on 03/24/2024 6:51:53 PM PDT by DallasBiff
Television has been a staple of American culture for over half a century, and along with it, the commercials that go with it. In fact, the television commercial is so integral to the medium of TV that the two are nearly inseparable!
From simple product placements to elaborate marketing campaigns, TV ads have been a mainstay in our lives since the early days of television. Let’s take a closer look at the evolution of television ads over time.
(Excerpt) Read more at allabouttelevision.com ...
Maybe this was the modern percursor.
And they all have black families.
My favorite commercials. https://www.youtube.com/watch?v=GM-bQsbrGs4
All I see is interracial ones with the White submissive wife. Sickening!
If you listen to radio programs from the 1940s, you can tell that the TV version in the ‘50s was quite similar in format. One thing the article didn’t really touch upon was the tendency to write the commercial into the script in some shows in both radio and television. Burns and Allen was known for continually breaking the fourth wall, and the show was not shy about having one of the characters suddenly reveling in the joy of owning a new set of B.F. Goodrich tires, or preparing formula with Carnation Evaporated Milk. This is well beyond traditional product placement. Also, when Gracie opened her cupboard, there would be nothing in EXCEPT Carnation evaporated milk sometimes. Also note that there would be two or three minutes of commercials instead of 10 or 11.
how they’v changed? They went from catchy interesting tunes, interesting scenes, interesting products
to dull, annoying, loud-mouthed preaching telling Americans what scum we are- oh and making man out to be morons while women have to swoop in to save the day because men couldn’t breathe on their own without written instructions
SPEEDY!! long time no see!
So so many memorable characters and slogans that you all can recall. Some pretty dumb like the Ajax white knight or Mr. Clean. Others folksy and almost primitive like Geritol.
Anacin, Exedrin, Brylcream, Maxwell House coffee..whether you used the products or not, you knew of them.
Now so many are just hateful trash. I don’t watch much broadcast TV anymore but when I do, the commercials are disgusting and jarring. The superbowl ones were just awful.
I can’t connect with any of them.
Feels almost like something is missing.
That was good. I must have been away from TV when those came out.
To me there is no TV commercial that beats Clara Peller’s original “Where’s the beef?” for Wendy’s.
Right. Men are portrayed as dufus-wimps in most commercials.
I actually saw one today with real men doing real work and it was a shock.
Dirt can’t hide . . .
forgot to mention- early commercials were only like 15 seconds or so- and there were only a few at a time- your main show would be back on before you could run out to the kitchen for a snack-
today commercials take so much time you could play a game of janga, or take a shower before the show reappears, and while you are watching the show- commercials break over the top of the show, taking up about 1/8-1/4 of the screen, blocking out the show’s important areas on the screen- making it impossible to read the text at the bottom of the screen, or see scores until the commercials are over
I forgot how they measured them, but article identifies the Chevy/GMC truck commercials featuring Bob Seger’s “Like A Rock” anthem as the best ad campaign of all time.
The question ... blacks represent approximately 14% of the population. Why is it that watching TV commercials today is like watching an NBA or NFL game ... where blacks are disproportion to their numbers in our population? This extends out to the mainstream media where correspondents are now predominantly black ... watch the national evening news from any of the major networks.
Boy, did you ever nail it!
[[So so many memorable characters and slogans that you all can recall. Some pretty dumb like the Ajax white knight or Mr. Clean. Others folksy and almost primitive like Geritol.
Anacin, Exedrin, Brylcream, Maxwell House coffee..whether you used the products or not, you knew of them.]]
Exactly- today’s commercials though are totally forgettable- large grossly overweight women, usually black- prancing around in underwear, shaking all over like they have a psychotic nervous condition or something-
Another tend im seeing is businesses hiring the ugliest people they can find- intentionally- perhaps thinking that it will make their product more remembered- it does not- i turn the channel till the commercial is over-
I never liked having the star of a television show hawking the advertiser’s product.
https://youtu.be/8_NKU4ZRCPI?si=CDpbHhj7Ok32XEy6
evolution ? More like devolution.
Like Fred and Barney hawking winston cigarettes.
I was a big fan of the Flintstones but I don’t remember seeing Fred and Barney do that. Although I can tell you that Winston tastes good like a cigarette should for some reason.
Another tend im seeing is businesses hiring the ugliest people they can find- intentionally- perhaps thinking that it will make their product more remembered- it does not- i turn the channel till the commercial is over-
Not exactly a commercial, but proves your above point.
One of the February front covers for Cosmopolitan Magazine. Image: Cosmopolitan
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