This is my kind of regulation. It literally costs nothing to implement. It’s necessary because no advertiser will unilaterally lower the volume of his ad for fear of getting lost in the cacophony, but should have no issue with doing so if everybody else does.
A local car dealer’s commercials are interesting when dealing with both auditory and psychological volume. He has multiple locations and brands. On his Cadillac commercials he is very low key, wears a nice suit and talks in a calm, quiet voice. On his other brands he shouts and acts like a complete clown to get attention. I would hate it if he got one of the buy-here-pay-here used car lots. He would probably burst a blood vessel and my ear drums.
This legislation is a Trojan Horse. It's not just about the audio volume. It is about content. The legislation cracks down on "obnoxious" commercials such as (wait and see) those of conservatives and anyone disagreeing with Obama and the Democrats.
When the FCC decides what is obnoxious, you know where that road will lead.
The communists cannot be trusted for a single minute.
I don't need the federal government controlling my TV volume control or on/off button.