[Publius Valerius]

I've never understood the business plan where you let people hang around your stores reading for free.

You're trying to drive traffic. If more people are coming into the store and looking around and drinking coffee, it's more likely that they are going to buy something, even if on impulse.

[oh8eleven]

If more people are coming into the store and looking around and drinking coffee, it's more likely that they are going to buy something
Evidently not ... see also Post 28