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Land O’Lakes to Remove Indian Woman from Packaging After 92 Years
Breitbart.com ^ | 4/16/2020 | Katherine Rodriguez

Posted on 04/16/2020 11:17:02 AM PDT by rktman

Land O’Lakes is quietly undergoing a brand makeover, removing the iconic Indian woman from its packaging after 92 years.

Land O’Lakes President and CEO Beth Ford said in a statement that the Minnesota butter company is repackaging its products in time for the company’s “100th anniversary.”

“As a farmer-owned co-op, we strongly feel the need to better connect the men and women who grow our food with those who consume it,” Ford said. “Our farmer-to-fork structure gives us a unique ability to bridge this divide.”

A spokesperson for the company told the Post Bulletin the branding shift is to focus on the farmers who make the company’s butter and other products.

The package design that is slated to replace the Native American woman features “Farmer Owned” in large text over the background of a blue lake and pine trees.

Some butter packages show images of farmers working in the field with the words, “Proud to be Farmer-Owned: As a farmer-owned co-op, we stand together to bring you the very best in dairy.”

Land O’Lakes said the updated design is being rolled out on several products, with more to come in 2020.

(Excerpt) Read more at breitbart.com ...


TOPICS: Business/Economy; Culture/Society; Philosophy
KEYWORDS: food; indian; landolakes; lizzie; logo; pcmadmess; pocahontas
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To: chimera

And get that dude of the Oat box too.


61 posted on 04/16/2020 11:52:30 AM PDT by rktman ( #My2ndAmend! ----- Enlisted in the Navy in '67 to protect folks rights to strip my rights. WTH?)
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To: rktman
They should have a funeral for her, like they did for Mr. Peanut. They can have Rastus (Cream of Wheat), Aunt Jemima, the faceless woman on Dutch laundry detergent, the Sun-Maid Raisin lady, the Indian on Calumet Baking Powder, and the Indian woman from Argo Corn Starch (unless she's already killed off too).


62 posted on 04/16/2020 11:53:30 AM PDT by Dr. Sivana (There is no salvation in politics)
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To: Fiji Hill

We FReepers were down on land o lakes a few years ago for something political, but I can’t even remember what it was.

Lol. (pun)


63 posted on 04/16/2020 11:53:31 AM PDT by americas.best.days... ( Donald John Trump has pulled the sword from the stone.)
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To: jeffc

Blue box of four sticks purchased at WalMart in Tampa she’s still on it. Don’t see any knees. It’s just a stylized portrait. Unbelievable how this could possibly offend anyone. On a butter box. Are we going to ban all realist visual art no matter what? Insane country circling the drain.


64 posted on 04/16/2020 11:54:02 AM PDT by 4Runner
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To: Tilted Irish Kilt

Irish Kerrygold !”

Good butter, if they take away that lovely young lady we must we must retaliate.


65 posted on 04/16/2020 11:54:33 AM PDT by gibsonguy
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To: rktman

Maybe this is the reason.

https://img.wonderhowto.com/img/63/04/63448650746144/0/do-land-olakes-indian-butter-boob-trick.300x140.jpg


66 posted on 04/16/2020 11:56:19 AM PDT by Ruy Dias de Bivar
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To: rktman
Maybe she can get a job with Mazola. Their 1970s Indian spokesgirl is probably long in tooth by now.


67 posted on 04/16/2020 11:56:31 AM PDT by Dr. Sivana (There is no salvation in politics)
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To: rktman

I haven’t bought any LOL since their lesbian CEO went politically correct. I only buy Challenge and that expensive stuff from Ireland.


68 posted on 04/16/2020 11:56:54 AM PDT by P-Marlowe (Freep mail me if you want to be on my Fingerstyle Acoustic Guitar Ping List)
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To: Rebelbase

BEAT ME TO IT!


69 posted on 04/16/2020 11:57:29 AM PDT by Ruy Dias de Bivar
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To: rktman

I’ll withhold judgement until I see the new packaging.


70 posted on 04/16/2020 11:57:54 AM PDT by libertylover (Socialism will always look good to those who think they can get something for nothing.)
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To: Tilted Irish Kilt
Oh, just Dam ! There goes all my youthful memories and treats.

Just wait until they ban National Geographic for the under-18s.

71 posted on 04/16/2020 11:58:24 AM PDT by Mr Ramsbotham ("God is a spirit, and man His means of walking on the earth.")
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To: rktman

72 posted on 04/16/2020 11:58:42 AM PDT by dfwgator (Endut! Hoch Hech!)
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To: rktman

Of course, we know who will be hurt by this when fewer people buy the new packaging; the farmers who whutzerface lies about wanting to honor and reward. If it ain’t broke, don’t fix it!


73 posted on 04/16/2020 11:58:56 AM PDT by Tucker39 ("It is impossible to rightly govern a nation without God and the Bible." George Washington)
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To: Fiji Hill

Yup. Been using Costco store brand. Will try Harry next. Will never, ever use Gillette again unless the line is sold to a different owner who publicly disavows their ‘toxic masculinity’ policy.


74 posted on 04/16/2020 12:00:34 PM PDT by Vaquero ( Don't pick a fight with an old guy. If he is too old to fight, he'll just kill you.)
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To: dfwgator

The Sicilian Iron Eyes Cody. No more Indian than Warren


75 posted on 04/16/2020 12:02:35 PM PDT by Vaquero ( Don't pick a fight with an old guy. If he is too old to fight, he'll just kill you.)
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To: rktman

Good-bye to another brand I used to like.


76 posted on 04/16/2020 12:02:56 PM PDT by miserare ( Respect for life--life of all kinds-- is the first principle of civilization.~~A. Schweitzer.)
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To: Tilted Irish Kilt

Remember, fifty years ago, Jade East aftershave was changed after the Buddhists complained about the bottle looking like a sitting Buddha.

https://thumbs.ebaystatic.com/d/l225/m/mg4H7sUJHAmg818kEHyAhQg.jpg


77 posted on 04/16/2020 12:03:16 PM PDT by Ruy Dias de Bivar
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To: rktman

About as boneheaded as “New Coke”. Suicide.


78 posted on 04/16/2020 12:03:17 PM PDT by Governor Dinwiddie (Guide me, O thou great redeemer, pilgrim through this barren land.)
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To: rktman

Show had to change it’s sponsor’s name from “Savage Indian Chewing Tobacco” to this;

https://www.youtube.com/watch?v=rNkMLRJJHWw

Note. Only thing on the web available for this and it’s not very clear. Shows the new mascot on the can as a man from India in a 3 piece suit.


79 posted on 04/16/2020 12:08:10 PM PDT by Hillarys Gate Cult
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To: Tilted Irish Kilt
Dis sho' am good!


80 posted on 04/16/2020 12:09:35 PM PDT by Governor Dinwiddie (Guide me, O thou great redeemer, pilgrim through this barren land.)
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