[JoeSixPack1]

With ``Buy it Now,'' sellers can list an item at a set price, and the sale ends if someone offers to pay that price. If someone enters a bid below that price, the ``Buy It Now'' option is canceled, and the sale turns into a regular auction.

As usual NYT & AP give you half truths. I guess they never heard of the buy-it-now, reserved-price auctions.

[jae471]

I had the exact same thought go through my mind. It seems that most people make the Buy-It-Now and the reserve about the same...

[Silly]

With a reserve price, someone can still outbid you. With the fixed-price, that can't happen. They're two distinct forms of sale.

[PJ-Comix]

Dutch auctions are ALMOST like fixed price sales. Once in a while an item or two on your Dutch auction will go over the starting bid but rarely.