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King Memorial Ad Campaign Revives Images of Segregation
The Washington Post / AP ^ | May 7, 2003 | ELIZABETH WOLFE

Posted on 05/08/2003 7:16:02 AM PDT by Cyrano Jones

Ad Campaign Launched for King Memorial

By ELIZABETH WOLFE The Associated Press Wednesday, May 7, 2003; 6:21 PM

WASHINGTON - Halle Berry is escorted to a "colored section" at the back of a restaurant and TV weatherman Al Roker can't find a treadmill that isn't marked "white guests only" in a new ad campaign to raise money for a memorial to the Rev. Martin Luther King Jr.

The public service ads using modern celebrities to portray times past were unveiled Wednesday. They are part of an effort over the next year and a half to raise $40 million needed to break ground on the national memorial to the civil rights leader. The advertisements will be placed on radio and TV as well as in newspapers and magazines.

(Excerpt) Read more at washingtonpost.com ...


TOPICS: News/Current Events
KEYWORDS: alroker; hallebarre; martinlutherking; shakedown
I understand the desire of a great many people to properly memorialize Dr. King. I have a couple questions about this campaign, though.

1. Aside from the Vietnam Memorial, are any nonpresidents currently memorialized in this manner and place?

2. If this campaign is successful, will they follow up with requests to memorialize other heroes of the civil rights movement? Perhaps Malcolm X, the Honorable Elijah Mohammed, Huey Newton should also be enshrined next to Lincoln, Jefferson, and FDR? Is there room to expand Rushmore?

3. Isn't it about time to admit that the majority of American citizens and businesses have reached the point since the reforms of the 1960's that the examples in the Ads, (Barre being escorted to the black section of the restaurant and Roker unable to find a treadmill not marked "Whites only") are wholly unacceptable and that certainly no businesses would be willing to alienate 15% of the customer base by reenacting such policies?

4. Is it even remotely credible that Al Roker would be inconvenienced by a whites only policy on a treadmill? Wouldn't a whites only desert cart be more likely to disrupt his routine?

I like Al Roker and I don't really mean to pick on him. He seems like a genuinely nice fellow and he's also pretty entertaining. I suppose it's possible the dredging up of bygone era images has awakened in Mr. Roker a heretofore latent interest in fitness. There may be some small gain in this, but I think, on the whole, the advertisements might be a thinly veiled attempt to engender even more fear and loathing between races that, but for the constant efforts of his prospective heirs would have achieved even greater reconciliation a la Dr. King's vision than we already have.

1 posted on 05/08/2003 7:16:03 AM PDT by Cyrano Jones
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To: Cyrano Jones
I think add's like this will only inflame racism.

and is King the right person to be memorialized.
Always heard rumors about his actions, not fitting his preaching,
What the H#ll, it's a lib exercise, character doesn't count.
and maybe King does deserve it, just not sure......
2 posted on 05/08/2003 7:23:50 AM PDT by vin-one (I wish i had something clever to put in this tag)
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To: Cyrano Jones
The irony is that Barre and Roker are celebrities, who would be given preferential treatment when looking for a seat and a treadmill. Their skin color has nothing to do with it... Hollywood status and money talks much more than the color of my white skin, slim pocketbook and lack of recognition, if I was competing for a better table than Halle.
3 posted on 05/08/2003 7:25:00 AM PDT by Pan_Yans Wife (Lurking since 2000.)
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To: Cyrano Jones
certainly no businesses would be willing to alienate 15% of the customer base by reenacting such policies?

Those who don't learn from history......

Business already discriminate. I think Denny's and Cracker Barrel are recent examples. The growth in foreign-owned businesses has also resulted in some discrimination against blacks. When I worked at a motel, I had an employer (Indian) tell me that she wouldn't hire blacks for office work because "they steal". I imagine most black men can relate incidents at foreign-owned restaurants. Every one I know can.

4 posted on 05/08/2003 7:30:03 AM PDT by AppyPappy (If You're Not A Part Of The Solution, There's Good Money To Be Made In Prolonging The Problem.)
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To: Pan_Yans Wife
The irony is that Barre and Roker are celebrities, who would be given preferential treatment when looking for a seat and a treadmill.

Think so? Not in the Fifties and early Sixties.

5 posted on 05/08/2003 7:30:45 AM PDT by newgeezer (...until the voters discover they can vote themselves largesse from the public treasury.)
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To: newgeezer
I understand the contrast between then and now... I just wonder how effective such advertisements will be today. If the overriding symbolism is King and the good that he did, then perhaps it will work. If the ads have ominous tones of "we could still be living like this", I wonder how that will resonate with the people.
6 posted on 05/08/2003 7:34:25 AM PDT by Pan_Yans Wife (Lurking since 2000.)
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To: Pan_Yans Wife
Halle Barre's black? I think in the segregation era she would have 'passed' as they used to say. She would have claimed to be from Rio or something. I mean after all she's passing as black now to get the advantages that go with that.

The ads are a joke.

7 posted on 05/08/2003 7:45:53 AM PDT by Jack Black
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To: AppyPappy
"Business already discriminate. I think Denny's and Cracker Barrel are recent examples. "

I understand that there are individuals and even individual businesses that may make stupid decisions. If I recall correctly, the civil matter at Cracker Barrel raised a firestorm of bad press, managers were fired and policy was rearticulated from the corporate level to the franchisees. Obviously, the general public outrage was the motivator and this goes to my point. Hotels, restaurants and retail businesses in general are universally crying about falloff in revenue. No one can afford to turn away an identifiably large segment of the population and comments to the management will usually suffice. If not, they suffer the consequences of public disapproval.

Legislation and Government Intervention is not the answer and I believe most people *do* learn from history. Please don't forget that this country, for all it's faults, has essentially led the world in accepting and offering opportunity to diverse races, repealing slavery (my corporate employment situation excepted), and opening the public forum to the views and concerns of minority groups.

This historical upshot is that the majority of government attempts to level the playing field since the 1960's have backfired, increasing the socioeconomic disparities between certain ethnic groups and siphoning funds and political capital to the remaining leaders of an aging civil rights "movement" which had already realized most of its original goals. These leaders have made stunning personal gains largely at the expense of the constituencies they purport to represent.

cj

8 posted on 05/08/2003 8:35:55 AM PDT by Cyrano Jones
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To: newgeezer
"Think so? Not in the Fifties and early Sixties. "

Wait a second.

The point is specifically that it isn't the 50's and 60's any more. These policies don't exist and would be rejected by the vast majority of Americans at a grass roots level. The tired attempts to impugn the collective will of Americans, who are by and large decent people, by recalling images of segregation era injustices is a red herring. We might just as well begin an argument by asking our audience to picture a return to the Inquisition or to pre-Internet. It makes for a compelling story, but not particularly realistic.

cj

9 posted on 05/08/2003 8:44:52 AM PDT by Cyrano Jones
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To: Jack Black
I agree with you. I've never tried to pass for anything, white or black, myself. If I were living back then with my independent mentality, I would have packed up and LEFT this country. When Rochdale,Queens was turning into a ghetto, my father almost packed up my mom and I moved us back to Italy. I lived in worse places than Halle Berry under more black racism than Halle ever experienced in her pinky finger. Besides Halle didn't live in the South. She lived in very intergrated towns. She must be kidding right? I do not know about Al Roker, but Al is living better than most white people. If I had the money for fat surgery, I'd get it. Ad is pointless.
10 posted on 05/08/2003 8:54:48 AM PDT by cyborg
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To: Cyrano Jones
What will be the point of this ad other than the fact it will create bitterness? This present day country is a living memorial of King. This is only proving my point that MLK's dream has been achieved. Why? Dried up civil rights folks are looking for things to do. They remind of firefighter firestarters who set buildings ablaze then run to put out the blaze.
11 posted on 05/08/2003 9:00:25 AM PDT by cyborg
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To: Cyrano Jones
This historical upshot is that the majority of government attempts to level the playing field since the 1960's have backfired, increasing the socioeconomic disparities between certain ethnic groups and siphoning funds and political capital to the remaining leaders of an aging civil rights "movement" which had already realized most of its original goals.

Possibly but it still had to be done. We ran the score up before the field leveled.

12 posted on 05/08/2003 10:24:02 AM PDT by AppyPappy (If You're Not A Part Of The Solution, There's Good Money To Be Made In Prolonging The Problem.)
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