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The real reason beer companies are going woke
Washington Examiner ^ | May 16, 2023 | Jon Miltimore

Posted on 05/17/2023 7:34:56 AM PDT by Mr. Mojo

[[Excerpt]]

Why are Bud Light and Miller Lite making commercials that alienate their own consumer base? More importantly, why are they wading into controversial matters such as transgenderism, third-wave feminism, and nonbinary gender at all?

The primary answer is the rise of environmental, social, and corporate governance, a term coined during a 2004 United Nations initiative (“ Who Cares Wins ”) that grades companies on social performance.

ESG was born from the idea that traditional capitalism needs to be replaced with a more caring, socially conscious capitalism that serves other “stakeholders.” And what started as “guidelines and recommendations” have become explicit standards set by ESG rating agencies that impose steep costs on publicly traded companies, especially those that don’t comply.

The thing is, companies are not jazzed about having to dance to the tune of a small cabal of central bankers and asset managers. A 2022 CNBC survey showed that while executives support ESG publicly, privately, they harbor serious concerns. Yet not playing ball is not an option.

“If a company has to do disclosures, and it has some executives who are ‘not into ESG,’ it should be thinking about the cost of not becoming more concerned,” Eileen Murray, a former executive of Bridgewater Associates, the largest hedge fund in the world, told CNBC .

Miller Lite and Bud Light drinkers have every right to be annoyed by ads they don’t like. But they should understand these publicly traded companies are playing a balancing act on who they risk alienating, their consumers or ESG puppeteers.

(Excerpt) Read more at washingtonexaminer.com ...


TOPICS: Business/Economy; Culture/Society
KEYWORDS: cowardcompanies; esg
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1 posted on 05/17/2023 7:34:56 AM PDT by Mr. Mojo
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To: Mr. Mojo

What is the confusion? The customer is king. No customers = no company. Period.


2 posted on 05/17/2023 7:37:55 AM PDT by Gnome1949
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To: Mr. Mojo

Try selling beer to the esg brokers. See how that goes.

Try relying on just the esg woke gang for stock ownership. See how that goes as well.


3 posted on 05/17/2023 7:39:42 AM PDT by Sequoyah101 (Procrastination is just a form of defiance.)
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To: All

They are in preparation for the global infrastructural governance that is coming. Next month the godless WHO org. will start setting guidelines for the whole world. Our medicines, food supply, monetary system and of course transports will be tightly regulated in the near future. Liberty and freedom will be fading memories.


4 posted on 05/17/2023 7:40:39 AM PDT by BipolarBob (I was going to start procrastinating this year, I just haven't got around to it.)
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To: Mr. Mojo

I don’t consult an ESG score when I buy beer .... or at least I didn’t until the “woke” beer companies started shoving their cr@p down our throats via advertising, etc. Now, if a company is ‘woke’ enough that I can detect it, I avoid like the plague. Another way for me to avoid someone ... sign your emails with your ‘pronouns’ listed behind your name.


5 posted on 05/17/2023 7:41:04 AM PDT by Qiviut (I'm not out of control, I'm just not in their control. $hot $hills: Sod Off)
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To: Gnome1949

You’re talking capitalism. That’s on the way out.


6 posted on 05/17/2023 7:41:24 AM PDT by BipolarBob (I was going to start procrastinating this year, I just haven't got around to it.)
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To: Sequoyah101

I’ll add, they have been scammed and extorted by these people who have created an esg ranking scale and convinced somebody that it is important.

Con artists.

Best line I ever heard from a CEO when I asked him how he managed to steer the company without bowing to the clamoring of the analysts chorus... “When the analysts run the company they can do it their way, I answer to the board and the share holders and they seem pretty happy with our performance.”


7 posted on 05/17/2023 7:42:55 AM PDT by Sequoyah101 (Procrastination is just a form of defiance.)
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To: Mr. Mojo
But they should understand these publicly traded companies are playing a balancing act on who they risk alienating, their consumers or ESG puppeteers.

No--they don't have to understand anything. Your tight spot does not mean I have to excuse your decisions.

This fight is everyone's, and companies like AB are on the front line. Their decisions on how to respond to things like this are decisions on how America will move forward.

I have no sympathy for AB, Nike, SI, or any other company bowing to this pressure. Stand up and fight!

8 posted on 05/17/2023 7:44:11 AM PDT by ShadowAce (Linux - The Ultimate Windows Service Pack )
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To: Mr. Mojo

Great!! They just simplified it for us!! The new slogan can’t be... Anyone who ESGs can KMA...


9 posted on 05/17/2023 7:44:12 AM PDT by sit-rep
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To: Mr. Mojo

Bkmrk


10 posted on 05/17/2023 7:44:52 AM PDT by RushIsMyTeddyBear ("Equity" = "All animals are equal. Some are more equal than others.")
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To: Mr. Mojo

Black Rock
Main Street
Vanguard

The real Bogeymen.


11 posted on 05/17/2023 7:48:08 AM PDT by Chgogal (Welcome to Fuhrer Biden's Weaponized Fascist Banana Republic! It's the road to hell.)
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To: Gnome1949

The customer is not king in the world of corporate fascism we now live under. Coercion is king.


12 posted on 05/17/2023 7:49:40 AM PDT by Codeflier (My voting days are over. Let it burn...give the people what they want good and hard.)
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To: Mr. Mojo

If it’s ALL the sources of capital being behind ESG, then you can safely bet that they are doing it because their government regulators TOLD them they must, or risk investigation and trouble.


13 posted on 05/17/2023 7:52:43 AM PDT by PapaBear3625 (We live in a time where intelligent people are being silenced so stupid people won’t be offended)
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To: Codeflier

Yes this is corporate fascism

They get their money and power from entities outside of the customer

Fox News can afford to let tucker their primary viewer draw
Viewers are not their primary customers as would be in â capitalistic model

Corporate fascism is not capitalism

Corporate does not equal capitalism

Fascism does not equal capitalism

Capitalism and fascism are mutually exclusive


14 posted on 05/17/2023 7:55:48 AM PDT by stanne
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To: Mr. Mojo

“a term coined during a 2004 United Nations initiative”

This is why we’re losing. They’re working on a plan for 20 years before most on the right even start noticing.

What’s the right’s plan for the next 20 years? Do we even have one?


15 posted on 05/17/2023 7:56:09 AM PDT by Boogieman
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To: Boogieman
What’s the right’s plan for the next 20 years? Do we even have one?

Complain?

16 posted on 05/17/2023 7:57:20 AM PDT by dfwgator (Endut! Hoch Hech!)
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To: Gnome1949
Cash is king and several neo-marxists advisory/investment/”risk management” firms have multiple trillions of resources/cash/assets...at their disposal.

In case you have not notice, the consumer is getting squeezed by an inflated currency, thus advantage neo-marxists.

17 posted on 05/17/2023 7:57:29 AM PDT by rollo tomasi
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To: Codeflier

“The customer is not king in the world of corporate fascism we now live under. Coercion is king.”

Correct. The Government in cooperation with big finance can make or break any company on a whim, regardless of how many customers you may have. Whether it’s billions or none.


18 posted on 05/17/2023 8:04:02 AM PDT by Jotmo (Whoever said, "The pen is mightier than the sword." has clearly never been stabbed to death.)
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To: Mr. Mojo

Root cause

Linked in the original article...

https://fee.org/articles/will-esg-reform-capitalism-or-destroy-it/


19 posted on 05/17/2023 8:04:05 AM PDT by Mariner (War Criminal #18)
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To: dfwgator

All it takes is missing 9 meals in a row for a large portion of the population, including military, which would ignite some type of action that may lead to a positive result. Debt machine is reaching its climax, unfortunately the Fed. gov has assets up the wazzoo that will delay the inevitable.


20 posted on 05/17/2023 8:04:38 AM PDT by rollo tomasi
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