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Facebook wants to control the words “Face” and “Book”
tech.blorge ^ | August 27, 2010 | Sean P. Aune

Posted on 08/31/2010 10:52:17 AM PDT by a fool in paradise

If you have any interest in starting a social network of your own, or pretty much any online venture, you better think twice before you try to use the words “Face” or “Book” in your name unless you want Mark Zuckerberg’s lawyers to come calling.

News has been spreading around the Web that Facebook’s lawyers have taken up a lawsuit against a yet-to-launch social network for professional teachers called Teachbook.com. The reasoning behind this is explained in the suit:

"If others could freely use ‘generic plus BOOK’ marks for online networking services targeted to that particular generic category of individuals, the suffix BOOK could become a generic term for ‘online community/networking services’ or ‘social networking services.’"

While many people assume that Teachbook probably was going for a bit of a connection to Facebook with its name selection, a face book is a generic term for a directory of teachers and students at a college or university, and existed long before the social netwrok that named itself as such. Putting a “face book” online was the original intention of site CEO Mark Zuckerberg, so while it is safe to say he owns the rights to the name in that aspect of a social network, laying claim to the use of the word “book” may be a bit hard to defend.

As the day progressed, it was revealed that Facebook is also trying to lay claim to the word “Face” as it relates to online services. The company acquired the claim to the name by buying a U.K. company named FaceParty, but no award has been granted as of yet.

This could be a very long road for Mark Zuckerberg and crew.


TOPICS: Computers/Internet; Society
KEYWORDS: copyrightlaw; facebook; internet; lawsuit; loserpays; powergrab; tortreform; trademark
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1 posted on 08/31/2010 10:52:25 AM PDT by a fool in paradise
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To: Slings and Arrows; JoeProBono

2 posted on 08/31/2010 10:53:50 AM PDT by a fool in paradise (I want IMPROVEMENT, not just CHANGE.)
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To: a fool in paradise
Lawyers, can't live with them, can't live with them.
3 posted on 08/31/2010 10:53:54 AM PDT by frogjerk (I believe in unicorns, fairies and pro-life Democrats.)
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To: a fool in paradise
Hopefully this is a future picture of Jon Liebowitz's picture after the mid-terms.
4 posted on 08/31/2010 10:55:34 AM PDT by frogjerk (I believe in unicorns, fairies and pro-life Democrats.)
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To: frogjerk

bus, seats, cliff.


5 posted on 08/31/2010 10:55:56 AM PDT by rahbert
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To: a fool in paradise

Dibs on “gun” and “dog.”


6 posted on 08/31/2010 10:58:16 AM PDT by gundog (Why is it that useful idiots remain idiots long after they've exhausted their usefulness?)
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To: a fool in paradise

Zuckerberg has become rather well-known for silliness like this. He’ll get spanked.


7 posted on 08/31/2010 10:58:55 AM PDT by r9etb
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To: frogjerk
Lawyers, can't live with them, can't live with them.

Can't shoot them either 8^(

8 posted on 08/31/2010 11:00:04 AM PDT by 6ppc (It's torch and pitchfork time)
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To: a fool in paradise

I want to copywrite the word, “I”...I would get rich off of the egotists on the left.


9 posted on 08/31/2010 11:00:46 AM PDT by FrankR (It doesn't matter what they call us, only what we answer to....)
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To: a fool in paradise

How about “Hell” and “No”.


10 posted on 08/31/2010 11:00:54 AM PDT by GraceG
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To: a fool in paradise

The terms are too generic. He will lose.


11 posted on 08/31/2010 11:00:54 AM PDT by Blood of Tyrants (Islam is the religion of Satan and Mohammed was his minion.)
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To: a fool in paradise
I'm trying to lay claim to the letters "F" and "U".

Reason 499,022,856,628 that I'm not on "the site that shall not be named".

12 posted on 08/31/2010 11:01:02 AM PDT by Sam's Army
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To: FrankR

Apple already owns “i”.


13 posted on 08/31/2010 11:05:09 AM PDT by a fool in paradise (I want IMPROVEMENT, not just CHANGE.)
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To: a fool in paradise

Bastards. If he had registered all the name combinations that he wants to protect, he would have a case if someone tried to use a specific name combination. This is a case of lawyers run wild at the request of the big boss.


14 posted on 08/31/2010 11:10:07 AM PDT by Leftism is Mentally Deranged (Annoying liberals is my goal. I will not be silenced.)
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To: a fool in paradise

In other news, Michelle Obama has secured the rights for the words “First” and “Wookie”.


15 posted on 08/31/2010 11:14:02 AM PDT by Lizavetta
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To: a fool in paradise
Watch, they'll go after Face-Space next,,, if they haven't already
16 posted on 08/31/2010 11:23:06 AM PDT by ßuddaßudd (7 days - 7 ways Guero >>> with a floating, shifting, ever changing persona.....)
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To: FrankR

Does this mean Al Sharpton can’t start a social network called Racebook? Guess he’ll have to settle on Bwitter.


17 posted on 08/31/2010 11:44:18 AM PDT by Callahan
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To: r9etb

Don’t count on it.

A friend of mine started a dot.com in Cali during the internet boom days called Model E.

It was a company that customized and leased a package of cars instead of just one. You could have a Corvette for a week and then an Escalade the next, and so on, throughout your lease period.

Anyway, Ford sued him and he lost. Too close to Model A and Model T for Ford.

All depends on who has the most money for lawyers.


18 posted on 08/31/2010 11:51:24 AM PDT by Bartholomew Roberts
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To: a fool in paradise

What about using VisageTome or GesichtBuch?

Pack of twits.


19 posted on 08/31/2010 11:52:28 AM PDT by RJS1950 (The democrats are the "enemies foreign and domestic" cited in the federal oath)
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To: Bartholomew Roberts
Don’t count on it.

I'd like to see him challenge "Phone Book." How about "Blue Book?" And, of course, there are MacBooks and NetBooks out there.

Not to mention ebook.com, which has been around a while ... not to mention the generic term "e-book."

He's gonna get spanked. He's not the first person to have used "book" in the way he says, and I believe that fails what is pretty much the opening threshold for that sort of trademark claim.

20 posted on 08/31/2010 12:05:40 PM PDT by r9etb
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