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'Anti-Male' Marketing Prompts Complaints
CNSNews.com ^ | November 09, 2004 | Susan Jones

Posted on 11/10/2004 9:41:03 AM PST by MisterRepublican

Angry parents and grandparents are letting Verizon Communications know they don't like a new Verizon DSL commercial that makes fun of fathers.

Glenn Sacks, a nationally syndicated radio talk show host, urged his listeners to call Verizon, after learning about a TV ad that shows a father trying, but failing, to help his young daughter with her homework.

The daughter, annoyed by her father, looks to her mother for intervention. The mother tells the father to go wash the dog, orders him to leave the daughter alone, and then yells at him when he is slow to comply, Sacks said.

Sacks told listeners that he "doesn't think Verizon means any harm." But he said it appears that the company - like some others -- has developed a "moral blind spot towards disparaging males."

According to Sacks, "Research shows how indispensable fathers are to their children's well-being....it is tremendously damaging to convince kids that their father is an idiot or that fathers are worthless."

(Excerpt) Read more at cnsnews.com ...


TOPICS: Culture/Society; News/Current Events
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To: loborojo
Sometimes I think that I am just a walking, talking paycheck and life insurance policy.

You have life insurance? Why? So some other guy can spend money with your wife once you're dead? Not me. Hell, if I feel sick enough to die I'm going to shoot her. :o)
61 posted on 11/10/2004 10:13:16 AM PST by Jaysun (How many votes did that HUGE A$$ Medicare bill buy us?)
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To: my_pointy_head_is_sharp
You dont understand,the women are out to get us.


62 posted on 11/10/2004 10:13:25 AM PST by No Blue States
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To: MisterRepublican
That is one of the main tenants of Liberalism and the NOW hags. Men are evil, and fathers are more so.
63 posted on 11/10/2004 10:14:57 AM PST by FFIGHTER
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To: pgkdan

I couldn't agree more. I've seen that obnoxious commercial and felt the same. Dad is always the dope, the buffoon, the one who needs to be instructed, usually by a woman or child.


64 posted on 11/10/2004 10:16:10 AM PST by d-back
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To: my_pointy_head_is_sharp
Well, with respect, a vague "women have been disparaged for years" complaint isn't really specific enough to debate. I can't actually think of a single example of a "women are morons, men are smart" commercial. Doubt it'd sell much.

OTOH, I can think of one exception - if you're a blond woman, all bets are off... ;-)

65 posted on 11/10/2004 10:17:25 AM PST by Billthedrill
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To: Mrs Zip

ping


66 posted on 11/10/2004 10:17:35 AM PST by zip ((Remember: pingDimocRat lies told often enough became truth to 42% of Americans))
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To: Dubh_Ghlase

"Whenever I see that scorn coming into my life, I basically point out how much the scorner relies on me, and how rough they WILL have it if I decide I won't take it anymore."

And there you have it. Nobody in a family should be subject to scorn. When it does occur, it's time to straighten things out.

On the other hand, I know a few families where the scorn is well-justified. In one, hubby hasn't held a job for more than 3 months at a time. Right now, he isn't working at all, and isn't even really looking. He sits around and drinks beer all day. Never does a darned thing around the house, while his wife, who has a very good job, is at work.

The scorn he faces is earned, but that's an exception.


67 posted on 11/10/2004 10:18:18 AM PST by MineralMan (godless atheist)
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To: binreadin
I kind of like that peanut butter commercial where a father and young daughter are having some peanut butter spread on a slice of bread. The father folds over his slice, and the daugther asks him why. The father tells her that he does it because his own father did it, and he always wanted to be just like him. You then see the little girl fold over her bread, too, just like her dad.

Sweet.

Maven
68 posted on 11/10/2004 10:19:04 AM PST by Maven
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To: Billthedrill
I can't actually think of a single example of a "women are morons, men are smart" commercial. Doubt it'd sell much.

Here is one where the woman (albeit, not a moron) is doing housework and Mr. Clean saves her day...


69 posted on 11/10/2004 10:19:54 AM PST by new cruelty
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To: Gorzaloon

Indeed, and like I said, anyone who seriously beleives this does so at their own peril.

I take a firm & unapologetic posture with these types. If they have convinced themselves that I (as a male coworker, for example) do not contribute much, then it's incumbent upon me to live up (or live down) to that standard.

That is, I won't come to the resuce, for example, when I am needed the most. That goes for professional and personal life, in my case. And it's not about sex, either, as I treat the men who take a condescending posture with me the same way.

That is, if I am a buffoon, idiot, neanderthal, etc (because of my politics, sex, or whatever), it seems to be I can't meaningfully assist anyone else without running the risk of screwing matters up even more.

So I refrain from contributing. It's only fair.

I have said numerous times on this forum and others that, on balance, liberals benefit from their personal and professional relationships with conservatives more than conservatives benefit from their relationships with liberals.

They use our nobility against us - it really is time to let them fend for their own: the weakest will fail, but they deserve it, and the rest will suffer for a spell but maight realize that they can't behave that way with impunity.

In other words, it's our personal responsibility to pubush the liberals in this way. Indeed, the reason they are so bold and brazen is that we as a culture failed to punish them for their bad behavior.

When you fail to punish bad behavior, you get more of it. That's exactly what he have now.


70 posted on 11/10/2004 10:20:00 AM PST by HitmanLV (I will not be pushed, filed, stamped, indexed, briefed, debriefed or numbered. My life is my own.)
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To: MisterRepublican

The theme of a lot of commercials is, "Here's so-and-so struggling along using an inferior brand, while THIS person is getting great results with OUR product." In those commercials, the dolt using the wrong brand is almost always a white male, and he has to be set straight by the other character, who is always a female and/or minority. I've long been wondering when white males were going to start getting sick of this.


71 posted on 11/10/2004 10:20:59 AM PST by Nea Wood (I considered atheism but there weren't enough holidays.)
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To: MisterRepublican

I think, now that it knows it is selling to Red America, Madison Avenue needs a new credo when pitching new ads: WWWD?

(What Would Ward Do?)


72 posted on 11/10/2004 10:21:43 AM PST by GOP Jedi
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To: Billthedrill

Also, a more modern version of Mr. Clean saving the day is the Floor Mate products with the Aussie barging into a distraught woman's (because her floors are dirty) home to clean her floors.


73 posted on 11/10/2004 10:21:50 AM PST by new cruelty
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To: my_pointy_head_is_sharp
Women have been disparaged for years, decades, millenia. But call a guy a dolt and the world comes to an end. Turnabout is fair play (unless you're a guy).

That's no excuse.

And I'm a woman.

74 posted on 11/10/2004 10:22:34 AM PST by BlessedBeGod (George W. Bush -- The Terror of the Terrorists)
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To: new cruelty

Is that Jane Jetson?


75 posted on 11/10/2004 10:22:53 AM PST by Billthedrill
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To: rocksblues
My kids think I am an idiot. That don't stop them from asking me for money though.

Ain't that the truth. I'm the invisible man until its time to hit the old man up for some green.

76 posted on 11/10/2004 10:23:43 AM PST by Nonstatist
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To: MisterRepublican

I hate the one where the father brings phones for everyone and they hug mom and leave dad standing there wanting and craving affection. So sad.


77 posted on 11/10/2004 10:25:51 AM PST by farmfriend ( In Essentials, Unity...In Non-Essentials, Liberty...In All Things, Charity.)
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To: MisterRepublican

More commercials catering to the women. Men make the money, women spend it. Flame suit on...........


78 posted on 11/10/2004 10:26:17 AM PST by showme_the_Glory (No more rhyming, and I mean it! ..Anybody got a peanut.....)
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To: MisterRepublican
This kind of ad-crap, the public school system, radical feminazis, and the liberal agenda in large part re the reason that four groups of four ragheaded scum were able to commandeer and crash four airliners with virtaully no resistance.

The most "heroic" acts of "resistance" took place over PA when the "reistors" finally got around to using a serving cart to try to bash in the door to an already-hijacked cockpit -- after they watched as flight attendants had their throats slashed and it became clear that there was nothing to lose by shouting "Let's Roll!!" -- a meal service cart, that is, according to the final offical report of the September 11 Commission...........

79 posted on 11/10/2004 10:28:36 AM PST by tracer (Forrest)
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To: Esther Ruth
God has put men in control, and the enemy hates it, knows he can destroy it all if he destroys men.

There you have it, and unfortunately, men seem as resistant to the truth as women. The targeting of advertising does reflect the function of the economy, to a considerable extent, and it looks like men tend to be consumers of entertainment, rather than wise stewards of their families.

80 posted on 11/10/2004 10:29:18 AM PST by Tax-chick (First we had all the money, then we got all the votes, now we have all the fun!)
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