Nothing New In Ubersexual (El Rushbo Comes Out Of The Closet Alert)

Rush Limbaugh.com ^ | 10/11/05 | Rush Limbaugh

[goldstategop]

RUSH: Folks, have you heard the new term "ubersexual"? Snerdley, you've heard it? I just heard it for the first time today. I know that there's metrosexual and heterosexual and homosexual, bisexual, animal sexual, trisexual, and all that, but I've not heard of ubersexual. Let me tell you what ubersexual is. Well, first, Snerdley, you tell me what you think it is. Oh, well, then! He says he doesn't know what it is, but (interruption). Okay, all you've done is heard the term. All right. Well, the definition for this -- we got three audio sound bites. Grab 15, 16 and 17 there, Mike. This is from the PR Newswire. So that should -- somebody is trying to create a new word here. Headline: "Bono, the Ultimate Ubersexual. Advertising Giant JWT Names Top Ten Ubersexuals - Men Who Ooze M-ness, Self-Awareness, and Self-Confidence (and Almost Always Get the Girl)." That's an ubersexual, and "J. Walter Thompson, the world's oldest advertising agency and the largest agency in America, has named the top ten men it defines as ubersexuals. These are men who embrace the positive aspects of their masculinity or M-ness (e.g., confidence, leadership, passion, compassion) without giving in to the stereotypes that give guys a bad name (e.g., disrespect toward women, emotional emptiness, complete ignorance of anything cultural outside of sports, beer, burgers, and athletic shoes). Marian Salzman, Executive Vice President, Director of Strategic Content, JWT Worldwide, points to ubersexuals in her new book, The Future of Men, as a significant segment of the young male demographic that advertisers and marketers too often overlook." Too often overlook? Too often overlook? There isn't one commercial on an NFL game that has anything to do with anybody who's over 12, including the beer spots. Anyway, let's go to the audio sound bites here because you'll find out who these people are. I mean, I've got the list here. Let's see what happens on the audio sound bites first. Who is this? Al Roker is interviewing Marian Salzman of JWT and Ira Matathia. They are the authors of this book, The Future of Men. Al Roker asks them, "What is an ubersexual?"

MATATHIA: Excellence.

ROKER: Excellence.

MATATHIA: Excellence in everything. Fine wine, good cigars, understanding the finer things. That's sort of quintessentially it.

SALZMAN: An ubersexual is actually that much more macho. He's more willing to go out with other guys for dinner. He doesn’t care what people think. He's not worried that people think he's gay. He knows he's straight, and that's all that matters.

RUSH: Gee. 'Til they got to there they were talking about me! I always worry if people are going to think I'm gay. Well, no, look it, fine wine, good cigars? That's me. Understanding the finer things, confident, rather go out with the guys for dinner, doesn't care what people think? Man, that's me. Let's keep going. So Roker says, "You like the people they selected on the lists. You like Bono. You have Bill Clinton, George Clooney. Are these the classic ubersexual men?"

SANTAGATTI: In Hollywood, when you become famous, you're pampered a little bit too much and you can lose your ubersexuality. You gotta make sure you don't get too many facials, too many manicures, and you carry your own luggage every now and then.

ROKER: You're talking basically the alpha male. We want the alpha male.

SANTAGATTI: Yes.

HUGHES: What women really want is the great guy. If you read what the ubermale [sexual?] is really supposed to be, I think Bono fits, because not only is he madly in love with his wife, capable to keep up a commitment, he's passionate about causes. He's outside of himself.

RUSH: Here's the last question here. Roker says, "Final definition, what is an ubersexual?" He already asked that. Let's see what answer they give him this time.

SANTAGATTI: To keep it simple, the bottom line is, he's gotta be a provider. He's gotta be a woman -- a guy that a woman can rely on.

HUGHES: No, the bottom line is an ubersexual is a guy that -- that has a capability to be trusted, who's honest, who is respectful, and can make you a priority.

RUSH: You know, it just never ceases to amaze me. There's nothing new in any of this. In fact, this is what men were before feminism came along and neutered them! Feminism came along and neutered men. Men weren't supposed to be any of that. They were supposed to be sensitive or be in touch with the feminine side, and these liberal women married these guys and turned them into actual wimps, and, you know, the feminist movement's imploding, and women in the feminist movement want what is now being called the new man, the "ubersexual," which is simply what a man was before they came along and started changing basic human nature. Now, here is the list. You know what else amazes me about this? I don't care how long you live, how old you are, when in human history you lived, it seems like people are obsessed and preoccupied with finding the perfect mate. Does it not? I mean, they're writing advice books. The women magazines are writing advice books for 75-year-old women on how to find your perfect mate. There's nothing wrong with it. It's just so universal. Here's the list. Number ten on a list of ubersexuals is Jon Stewart. Number nine is Guy Ritchie. Number eight is Pierce Brosnan. Number seven is Ewan McGregor. Number six is Barack Obama. Number five is Arnold Schwarzenegger. Number four is Donald Trump. Number three is Bill Clinton. Number two is George Clooney, and number one is Bono -- and they have descriptions why each of these guys qualify.

Which one are you most curious about, Mr. Snerdley? Of the top ten that I read here that you'd like to know why they are ubersexuals? Which one? Trump? Okay, here's what they say about Trump: "Love him or hate him, Trump is a man who is certain about what he wants and sets out to get it, no holds barred. Women find his power almost as much of a turn-on as his money." Is this what feminism has become? None of that was supposed to matter. That was supposed to turn off. All of that was supposed to be a turn off, right, Dawn? All of it, especially the money, because you were to provide for yourself and you weren't supposed to be dependent. Who else? How does Guy Ritchie get on this list? He can't even make a movie that people want to watch. He married Madonna. Well, you can call it "marrying up." Guy Ritchie: "His masculinity is unquestioned even though he's married to one of the world's top music icons. (In fact, gravitating toward strong women tends to be an uber trait.)" Pierce Brosnan, Ewan McGregor. Who is Ewan McGregor? Was he in one of the new Star Wars movies or something? I don't even know who he is. Okay. Barack Obama. Okay, let's see what they say about Barack Obama. "At the DNC, he managed to marry sentimental love of family with a new face of patriotism. And he looks sharp in a suit." Oh, wow. Well, man, turn me on! Dazzle me with blindness. That qualifies Barack Obama, and here Schwarzenegger. Now, I love Arnold Schwarzenegger, don't misunderstand, but the LA Times, all these babes that he's out there pinching and groping and so forth, lawsuits and stuff? Well, that's what they're saying. It's the same type of people that now put him on the list. "He journeyed from body builder to mega movie star to politician, all the while keeping his shoes buffed and hair in place. He has succeeded in every challenge he's faced, and he has a Kennedy for a wife." No, no, no, no. It's not just rich or powerful. You've got to be, aside from Schwarzenegger -- well, Trump too -- you've got to be lib. Jon Stewart: "[O]utspoken without regard to what other people think (as evidenced by his skewering his hosts during this year's Advertising Week). He is supportive of women and pokes fun at himself in a self-deprecating way."

We're being led to believe here that these are all unique traits that only these ten guys have these traits, and these traits are nothing special. Pokes fun at himself? Outspoken without regard to what other people think? George Clooney "appreciates the finer things in life (including his villa on the shores of Lake Como), and he is strongly bonded with and loyal to a cadre of male friends. His timeless image has allowed him to rise from B-sitcoms to box-office hits, some of which he's directed and/or produced," and Bono: "He's global, socially aware, confident, and compassionate, and he commands a huge base of followers who are fans of his music -- and his humanitarianism. Is it any wonder rumors are swirling about a Nobel Peace Prize?"

[goldstategop]

Manhood is back in fashion... now for a stunning announcement - the Maha Rushie - the one and only El Rusho has declared he came out of the closet. As an ubersexual!

(Denny Crane: "Sometimes you can only look for answers from God and failing that... and Fox News".)

[Keith in Iowa]

Related item: http://www.worldnetdaily.com/news/article.asp?ARTICLE_ID=46788

[dr_lew]

Rush is the Original Nerd.

[goldstategop]

Human nature hasn't changed... it was just a matter of time before women got tired of emoting girly men and wanted a real one. If a woman needs someone to huggy-wuggy with, there are her girlfriends. Let men be men.

(Denny Crane: "Sometimes you can only look for answers from God and failing that... and Fox News".)

[Michael.SF.]

Number three is Bill Clinton

I think Bill is number Two. (IYKWIM)

[writer33]

Ubersexual bump!

:)

[GSlob]

The first known recorded ubersexual in the literal meaning of the word was one Enkidu from Gilgamesh epic, about 5000 years ago. He was a "wild man" and to tame him a bit they offered to him certain hierodule [temple prostitute] Shamash as a bait. Well, he took the bait and they were coupling without breaks for seven says and seven nights [168 hours - in pre-Viagran epoch, no less!]. Thus he became an ubersexual benchmark, and the record is still standing.

[Cougar66]

So 'ubersexual' is what most men should be anyway and now we give it a name? Sheesh.

[thoughtomator]

MATATHIA: Excellence in everything. Fine wine, good cigars, understanding the finer things. That's sort of quintessentially it.

Among the finer things are kneepads and taxpayer sponsorship.

[goldstategop]

I noticed every one on the list is a liberal. Does that mean the Left is giving up on the metrosexual chic? ;-)

(Denny Crane: "Sometimes you can only look for answers from God and failing that... and Fox News".)

[Waco]

When is jimmie carter comming out? Algorejr? johnkerrycon?

[battlegearboat]

What color ribbon do they wear?

[Bellflower]

Bill Clinton not concerned by what people think??? I think not. He's the Pres that ran by the polls. Also he cheats on his wife. To me he seems like slime personified.

[yankeedame]

Here's the list. Number ten on a list of ubersexuals is Jon Stewart.

Number nine is Guy Ritchie.

Number eight is Pierce Brosnan.

Number seven is Ewan McGregor.

Number six is Barack Obama.

Number five is Arnold Schwarzenegger

Number four is Donald Trump.

Number three is Bill Clinton.

Number two is George Clooney,

and number one is Bono

=======================

[I got these pictures off of Clusty. I typed in the name and added 2005 to the end, hoping thereby to get a fairly recent photo. I threw out both the "glamor-boy" and the embarrassingly dorky pics. and went with something in the middle. It wasn't easy...the temptation to post the picture was great! --YD]

[NickatNite2003]

They don't..they wear pink ties.

[GiovannaNicoletta]

By definition, a liberal man cannot be a real man because liberalism is a woman's ideology and any man who buys into it can never be a real man.

Every man on the list, with the possible exception of Trump, is a liberal and therefore has no business being mentioned in the same sentence with the word "masculine". Bill Clinton, the rapist, is just a dime-store psychopath who hates women and should not be on the list because a woman-hater can never be a real man.

Redo the list and take all the liberal, feminine men out. All the re-branding in the world will not make a man out of a neutered liberal male.

[Misterioso]

So 'ubersexual' is what most men should be anyway and now we give it a name?

Most men?

[Eastbound]

(IKWYM)

[Caipirabob]

SALZMAN: An ubersexual is actually that much more macho. He's more willing to go out with other guys for dinner. He doesn’t care what people think. He's not worried that people think he's gay. He knows he's straight, and that's all that matters.

So he's gay. That's all I needed to know.

; )