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The Atlantic Is Hemorrhaging Money Post-Trump
The Federalist ^ | July 14, 2021 | Mark Hemingway

Posted on 07/14/2021 12:19:39 PM PDT by CheshireTheCat

After the 2016 election, a flurry of reports noted Donald Trump’s election was breathing new life into our decaying media industry now that they had important work to do, in a quest to save America from tangerine-tinged fascism. Via NBC News, here’s an update on how that’s working out at one of America’s prestige publications:

Nicholas Thompson, the chief executive of The Atlantic, gave a presentation to employees last month in which he disclosed some uncomfortable truths about the state of the magazine.

Subscription growth, which had skyrocketed in 2020 thanks to the Covid-19 pandemic and the presidential election, had come back down to earth. For the first time, the number of subscribers had plateaued and started to slightly decline. And even with last year’s substantial surge, the magazine had lost more than $20 million and was on track to lose another $10 million this year, according to slides of the presentation shared with NBC News.

Left unsaid, of course, is how foregoing all sense of ethics, propriety, restraint, and good judgment possibly hurt their business model. Atlantic editor Jeffrey Goldberg is no doubt still hunting down on-the-record sources for his anonymous report on Trump calling dead American soldiers “suckers” and “losers” after more than 20 people in the Trump administration publicly denied it...

(Excerpt) Read more at thefederalist.com ...


TOPICS: Politics
KEYWORDS: ethics; magazine; media; msm; theatlantic
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To: Steely Tom
https://iowahawk.typepad.com/

Iowa hawk is a terrific satirist of politics, and funny to boot. Used to post here as … Iowahawk.

One of the good guys.

21 posted on 07/14/2021 12:48:58 PM PDT by texas booster (Join FreeRepublic's Folding@Home team (Team # 36120) Cure Alzheimer's!)
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To: texas booster
Iowa hawk is a terrific satirist of politics, and funny to boot. Used to post here as … Iowahawk.

Yeah, I remember. Wonder why he stopped. Oh well.

22 posted on 07/14/2021 12:52:53 PM PDT by Steely Tom ([Voter Fraud] == [Civil War])
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To: CheshireTheCat
Perhaps they should go back to their bath houses and solicit donations.
23 posted on 07/14/2021 1:06:18 PM PDT by Obadiah
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To: CheshireTheCat

Isn’t that the magazine finances by Jobs widow? Her pockets are insanely deep, she’ll pick up the tab to keep all those reporters and editors employed.


24 posted on 07/14/2021 1:12:54 PM PDT by McGavin999 (biden is not my president )
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To: CheshireTheCat

That crappy publication questioned Trump’s sanity, sexuality.... you name it. The only saving grace is that we don’t get as much of their garbage posted here as The Hill and Breitbart.


25 posted on 07/14/2021 1:54:17 PM PDT by Luke21
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To: Luke21

Wiki, from Alpine heights: “The Atlantic is an American magazine and multi-platform publisher. It was founded in 1857 in Boston, Massachusetts, as The Atlantic Monthly, a literary and cultural magazine that published leading writers’ commentary on education, the abolition of slavery, and other major political issues of that time. Its founders included Francis H. Underwood[3][4] and prominent writers Ralph Waldo Emerson, Oliver Wendell Holmes Sr., Henry Wadsworth Longfellow, Harriet Beecher Stowe, and John Greenleaf Whittier.[5][6] James Russell Lowell was its first editor.[7” To a puerile read.


26 posted on 07/14/2021 2:37:56 PM PDT by Bookshelf
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To: CheshireTheCat

the Atlantic is one of the very few hard-leftist publications that is sometimes worth reading. they have a couple of very capable writers (James Fallows comes to mind, a man who can think clearly when he wants to.. and who can research his articles well).
Having said this, life is really too short to spend time reading what are usually just Stalinist (or quasi=Nazi in the case of, say, the NYT) propaganda rags.


27 posted on 07/14/2021 2:42:12 PM PDT by faithhopecharity ("Politicians are not created, they're excreted." Cicero 2000 years ago)
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To: edwinland
There have been many surprisingly good articles in the Atlantic.

I agree. As long as they are reviewing <= Mahler era music it’s pretty good.

28 posted on 07/14/2021 2:47:52 PM PDT by Sirius Lee (They intend to murder us. Prep if you want to live and live like you are prepping for eternal life)
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