I was waiting for the McPage, McJones and McBonham myself.
How’s about a McCricket sandwich or a McMealworm Muffin? S/B tried out in San Fransicko, Holyweird and New Yack! See if those left wing whack jobs, who preach climate change, are willing to put their money where their mouths are!
Never again, and I'm not eating bugs.
I’ll stick to Culvers where I know I’m getting fresh meat made to order. Not That famous luke warm patty from McDonalds.
McDonald’s is stupid for trying this fake meat gambit. They’re a mediocre fast-food joint that generally only has convenience and price going for it. With that said, when I’m traveling outside the United States, my opinion on McDonald’s shifts substantially. Schizophrenic, I know, but there are few more welcome sights when you’re abroad than a McDonald’s. Seriously, a McD’s meal is a wonderful respite from the overpriced, tasteless crap you find throughout much of the world.
I McWish for 2 things:
Low carb buns
Bring back the salads or some healthy low carb alternative to Fries
I dont understand why the burger chains thought it was a good idea. Most veggies and vegans dont go to those places to begin with. So cost was higher with no increase/decrease of customers. I know what I would do if I were them, but I dont like giving out free advice worth billions over time.
The article is party right: McDonalds and the others did not understand either their potential vegetarian customers or their meat eaters. Why would a carnivore bother with a plant-based burger in the first place, much less one that didn’t taste exactly like meat anyway. OTOH, why would a vegetarian want anything that tasted like meat? So who was going to order an impossible burger? That’s why hardly anyone did. Ironically, Burger King used to offer a mushroom and grain based vegieburger which was quite tasty, but could never be mistaken for meat. It was doing fairly well until they discontinued it to make room for the impossible burger, which they are finding is impossible to sell.
The author says the grift comes from the fact that veggie burgers aren’t actually green. But that’s not why people aren’t ordering it.
The big problem with veggie burgers is that they’re more expensive than regular meat burgers. If you want masses of people to try what’s considered an inferior substitute, you want the price to not merely match, but be lower than what it’s trying to replace.
If veggie burgers were half the price of meat burgers, I’d expect a good chunk of the meat burger customer base to migrate in that direction. But when it’s more expensive, that’s not an easy sell. The bottom line is that until fake meat is cheaper than real meat, fake meat is not gonna gain mass market acceptance. It’s like pricing processed cheese food higher than real cheese.
For right now, that issue is dependent on scientific advances. The problem for fake meat producers is that thousands of years of animal husbandry has turned select domesticated animals into very efficient converters of plant material into real meat. Fake meat producers wish they could achieve even a fraction of that efficiency.
That’s pricier than: the Big Mac sandwich, which costs $4.69 (and $7.89 for the meal); the Quarter Pounder sandwich, which costs $4.89 (and $7.79 for the meal); and the Crispy Chicken Sandwich, which costs $3.99 (and $7.38 for the meal).]
Because it’s a hamburger joint, not a salad bar...
It all falls apart when the entire marketing plan is to say, "hey, this thing that you're familiar with, well here's something that isn't as good but we worked real hard to make it look like that first thing. We're still selling the first thing, and the other thing isn't any cheaper or particularly healthier, but maybe you'll just eat it because you might, for some reason, feel bad about eating the first thing."
With as much data and planning that goes into McDonald's marketing, I'd bet they knew exactly what was going to happen before it started, but felt obligated to run it through anyway just to get it off their schedule.
They really called it McPlant?
And this article, it was woke. Meat industry bad etc...
Radical feminists and homosexuals think the climate scam is an excuse to outlaw meat and neuter real men by making them eat soy, which is loaded with toxins that mimic estrogen in a man’s body. Hence the term “soy boy.”
to the point that a pound of Perdue chicken wings currently costs less than the same weight in broccoli
Thats a damn lie. The author hasn’t tried to buy wings for a while now. approx 2.32 vs 3.18 @ Walmart. And prepared wings like in the deli are around 11 a pound [Fresh Market].
The faux meat was a test for insect-based foods.
When I’m going to Mickey D’s, I want MEAT!
My guess is they’ll start mixing it in to regular hamburg, etc.
Oh my, right up there with McDonald’s pizza back in the early ‘90s, lol.
During covid, when the shelves in the grocery stores were empty and the meat in the refrigerated section was nonexistent, there were huge piles of untouched fake meat - beyond beef and impossible meat and all the other fake crap.
Vegetarian patties have been around for decades. Anyone in the industry knew they maxed their market share. The whole "Beyond Meat" push is just investor fraud.