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Bud Light Sales Sink 24.4% as Rival Modelo Continues to Gain Share
New York Post ^ | June 13, 2023 | Lisa Fickenscher

Posted on 06/13/2023 3:56:46 PM PDT by nickcarraway

Bud Light sales continued to plunge as the nation’s No. 1 beer brand continues to lose share to runner-up Modelo Especial — but its sister brands are beginning to recover from the disastrous marketing partnership with Dylan Mulvaney.

Sales of Bud Light dropped 24.4% in the week ended June 3 — slightly worse than the 23.9% decline over the previous week which had included steep discounting over the Memorial Day holiday weekend, according to data from Bump Williams Consulting and NielsenIQ.

Meanwhile, Anheuser-Busch’s Michelob Ultra — the nation’s third-biggest brand by sales — turned positive for the first time in weeks with a 0.7% sales increase versus a 0.1% decline the previous week. Elsewhere, Anheuser-Busch beers continued to drop, although at a slower rate.

(Excerpt) Read more at nypost.com ...


TOPICS: Business/Economy; Culture/Society; News/Current Events; Politics/Elections
KEYWORDS: budlight; budlighted; buflight; dylan; modelo; trans
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1 posted on 06/13/2023 3:56:46 PM PDT by nickcarraway
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To: nickcarraway

So many new breweries, so little time! Bud shoulda read the tea leaves


2 posted on 06/13/2023 4:00:28 PM PDT by griswold3 (Truth, Beauty and Goodness )
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To: nickcarraway

and modelo sucks

negra modelo is good.


3 posted on 06/13/2023 4:02:00 PM PDT by mylife (I was a sort of country boy, a cockeyed optimist, wrapped in international intrigue and espionage)
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To: nickcarraway

Was in a 7-11 the other day they had Modelo and Bud Light stacked 6 feet tall side by side. The Bud Light 12 pack cans were $10.99 with $1 instant coupon. So 83 cents a can (plus tax and the aluminum can fee our state charges). Good price. Still didn’t buy it. Wasn’t looking to buy beer.


4 posted on 06/13/2023 4:05:00 PM PDT by monkeyshine (live and let live is dead)
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To: nickcarraway
Modelo Especial, I wouldn't drink that Mexican stuff for nothing...

Folks should try making their own brew.. Me and some pals did it for years, it's very tasty..

We haven't done it in a long time, nobody comes around anymore.. I guess we all got too old, fat and lazy... :(

5 posted on 06/13/2023 4:05:10 PM PDT by unread ("It's not enough that we do our best; sometimes we have to do what's required." W. Churchill.)
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To: mylife

Yeah, not a fan of Modelo. Pacifico is tastier. Same brewery. But, both are AB brands (more or less - I think they own 95% of Modelo brewery not sure if they have the US distribution rights though).


6 posted on 06/13/2023 4:06:13 PM PDT by monkeyshine (live and let live is dead)
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To: nickcarraway

The sales figures lead me to believe that a lot of legal immigrants/illegal aliens who like beer don’t much care for trannies.


7 posted on 06/13/2023 4:06:36 PM PDT by FLNittany (Autotune is jealous of Karen Carpenter)
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To: nickcarraway

Pssst ...

The “rival” brand is owned by the same company.


8 posted on 06/13/2023 4:06:51 PM PDT by x
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To: mylife
negra modelo is good.

It is. I like Dos Equis (also not InBev) better. But if at a Mexican restaurant, just get old school (not syrups or mixes) margaritas anyway.

9 posted on 06/13/2023 4:08:38 PM PDT by Sirius Lee (They intend to murder us. Prep if you want to live and live like you are prepping for eternal life)
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To: monkeyshine

bohemia is excellent


10 posted on 06/13/2023 4:09:13 PM PDT by mylife (I was a sort of country boy, a cockeyed optimist, wrapped in international intrigue and espionage)
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To: unread
Modelo Especial, I wouldn't drink that Mexican stuff for nothing...

There is a lot of good Mexican beer out there. Dos Equis is great when eating at a Mexican restaurant.

11 posted on 06/13/2023 4:13:32 PM PDT by rexthecat
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To: x

Exactly! I’m no longer going to put money in your left pocket. I’m going to put it in your right. Pure ignorance.


12 posted on 06/13/2023 4:13:48 PM PDT by Right Brother
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To: nickcarraway
Modelo isn't technically a "rival."

Buttwiper and Modelo are both owned by Inbev. They're competing "brands" but the contribute to the same bottom line.

Smart people would figure that out and boycott ALL Inbev brands. But we don't live in a world of smart people ...

13 posted on 06/13/2023 4:16:22 PM PDT by usconservative (When The Ballot Box No Longer Counts, The Ammunition Box Does. (What's In Your Ammo Box?))
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To: rexthecat
Dos Equis is great when eating at a Mexican restaurant.

I love a cold Dos Equis poured into an icy mug on a hot day. I have (part of) a six-pack in my fridge right now.

14 posted on 06/13/2023 4:17:06 PM PDT by Allegra (Stop the Zeepers from Censoring FReepers)
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To: nickcarraway

Local grocery has Bud Light for sale with $15.00 rebate


15 posted on 06/13/2023 4:17:12 PM PDT by UB355 (inlwess)
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To: nickcarraway

Modelo Negra here..for years.


16 posted on 06/13/2023 4:18:14 PM PDT by Bonemaker (invictus maneo)
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To: rexthecat

I quit drinking 41 years ago, but I used to drink Corona because it was cheap. Everyone up here drinks Keystone or Koekane.


17 posted on 06/13/2023 4:18:40 PM PDT by davidb56
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To: usconservative

i looked this up when all this started cuz i was hearing both

inbev owns modelo

they dont own modelo

i may be fuzzy on this but what i recall is inbev bought modelo but as part of the deal they had to give up the us sales of modelo

i believe us sales are constellation(?) brands not part of inbev

anyone else read this?


18 posted on 06/13/2023 4:25:39 PM PDT by joshua c (to disrupt the system, we must disrupt our lives, cut the cable tv)
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To: mylife
and modelo sucks negra modelo is good.

Negra Modelo is actually an Austrian dark lager.
19 posted on 06/13/2023 4:28:29 PM PDT by rickomatic
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To: nickcarraway

Who wants sstill buying that gay swill


20 posted on 06/13/2023 4:29:40 PM PDT by aMorePerfectUnion (Fraud vitiates everything)
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