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The North Face company is offering customers a discount if they complete an equity course that teaches how White people never experience racism, and how the "outdoors" is oppressive against Black people.

This 1-hour digital course is designed to foster a deeper understanding of the unique challenges that people of color face when accessing the outdoors.

Left-wing nutballs have had the upper hand in America’s culture wars for a long time. They are hyperaggressive and focused on pushing America in a radical direction. They push their agenda on school boards, in local and national political venues, and on many corporations. To date, resistance has been isolated to a small number of dedicated conservative activists. Most Americans just want to get along whenever possible, not fight about sensitive social issues if they can help it and, most of all, not be mean to people. That’s a laudable attitude in general, but when up against radical, ideologically driven...

VIDEOThis is not meant to be a criticism of comedian Tyler Fischer since I am a big fan of his stuff. However, he should have skipped trying to a parody of the recent North Face commercial. Why? Because it is IMPOSSIBLE to parody since it is so over the top that any attempt to parody it falls flat in comparison. The best material for parody is taking absurd situations in which someone attempts to be serious. A great example was the ad for Viagra that Bob Dole did in 1998. Somehow there is something inherently HILARIOUS about a prominent Republican...

After Bud Light and Target, The North Face has become the latest American brand to face a boycott for promoting Pride. The company's Summer of Pride ad was released yesterday on its Instagram page and has already drawn ire from conservative consumers. The commercial features drag queen 'Pattie Gonia' telling consumers to 'come out... in nature with us!' and declaring themselves a 'real life homosexual!' 'Hi it's me Patti Gonia - a real life homosexual. Today I'm here with the North Face and we are here to invite you to come out... in nature with us!' Pattie - who lists...

Despite the backlash over the Bud Light partnership with transgender influencer Dylan Mulvaney, companies continue to push the envelope for Pride Month, now just days away from "officially" beginning. Target held an emergency meeting recently over the backlash over some of its pride merchandise that included "tuck friendly" swimsuits, controversial items geared toward kids, and a product line designed by a Satanist. The company has since ordered certain southern stores to scale back their pride displays and move them, as well as pulling all items from the Devil-worshipper. But now the Target and Bud Light controversies are looking like small...

As Target continues to endure backlash over its newly launched “Pride” line of clothing and merchandise for kids, the retail giant is not alone in carrying woke wares for children and teens. Similar items that have prompted some to call for the “Bud Light treatment” of Target can also be found at Walmart, Kohl’s, Macy’s, Old Navy, The Gap, Apple, and many more. North Face, a popular go-to for high-quality outdoor gear, has taken what some see as an especially deep dive into retail radicalism with its “Summer of Pride” campaign. Tracy Holmes, who lives in central Pennsylvania, told The...

After Bud Light and Target, The North Face has become the latest American brand to face a boycott for promoting Pride. The company's Summer of Pride ad was released yesterday on its Instagram page and has already drawn ire from conservative consumers. The commercial features drag queen 'Pattie Gonia' telling consumers to 'come out... in nature with us!' and declaring themselves a 'real life homosexual!' 'Hi it's me Patti Gonia - a real life homosexual. Today I'm here with the North Face and we are here to invite you to come out... in nature with us!' Pattie - who lists...

Patti Gonia pitches The North Face's "Summer of Pride" CREDIT: YouTube Screengrab Following in the wake of the monster ad campaigns launched by Bud Light (Bud Light’s Efforts to Buy Back Their Own Supply Show Just How Badly They’re Tanking) and Target (Target Removes Satanic-Linked LGBT Merchandise, Citing ‘Volatile Circumstances’), outdoor brand The North Face has put its summer marketing into overdrive with the Summer of Pride campaign. The campaign stars Wyn Wylie, who goes by the “stage name” of Pattie Gonia — Patagonia, get it? Wylie’s business focus is on environmental issues.As part of the Summer of Pride...

Despite ongoing customer boycotts against Bud Light and a new controversy with Target’s latest Pride Month push, outdoor sports gear brand The North Face just debuted an over-the-top “Summer of Pride” promotion on social media. As of Wednesday afternoon, Instagram comments were still turned on for the post. The video clip features drag queen and self-described environmentalist and community organizer Pattie Gonia. The influencer co-founded the non-profit organization The Outdoorist Oath The video promo boasted that the event “Summer of Pride” would include “hiking, community, art, lesbians” and “lesbians making art.” The company sponsored the same event last summer in...

Leading outdoor apparel brand The North Face has partnered with a “drag queen” in advance of LGBTQIA2s+ Pride Month, even selling children’s clothing daubed in gay rainbow colors, as part of its “Out in Nature” collection. “Hi, it’s me, Pattie Gonia, a real-life homosexual,” a mustachioed man says in their new ad, as he announces the Summer of Pride tour for The North Face, a subsidiary of the VF Corporation which also owns brands such as Supreme, Vans, and Timberland. Mr. Gonia opens the ad – in part directed at children – by offering “an invitation to come out…” with...

There's nothing like a smarmy hypocrite getting exposed, and North Face, the virtue-signaling outdoor clothier, just got called out as an emperor with no clothes on, following its declaration of war on Big Oil. Here's the must-see smackdown video, done by a think tank and featuring a Big Oil employee, exposing the company in all its naked glory. North Face had declared war on Big Oil by sanctimoniously refusing to make custom jackets with their label on them for the employees of an oil firm that tried to give them some business. The oil and gas extractors wanted to give...

It started with a nice gesture. Adam Anderson, the CEO of Innovex Downhole Solutions, wanted to buy his employees a Christmas gift. So he ordered 400 North Face jackets and asked that their corporate logo be included. Then came the bad news. The North Face company would sell Innovex the jackets but wouldn't include the energy company's logo. The reason? Innovex was an oil and gas company, and it would be a bad thing for North Face's public image to associate itself with the industry. Not happy with that answer, Anderson struck back with some public relations of his own....

ODESSA, Texas (KOSA) - Innovex Downhole Solutions says it was recently denied an order of jackets by The North Face, a popular outdoor recreation company, because Innovex is an oil and gas business. “I was surprised but not surprised, if that makes sense,” said Innovex CEO Adam Anderson. Innovex is based in Houston and has nearly 100 workers in the Permian Basin. Each year, the company gets a Christmas gift for its employees. This year, it was supposed to be a North Face jacket with an Innovex logo, a company Innovex has ordered gear from in the past. The company...

<p>PLEASANT PRAIRIE, Wis. (CBS 58) -- Ten men were involved in the shoplifting incident at a Pleasant Prairie North Face on June 1, according to a criminal complaint.</p> <p>Police say the men were in and out of the store within 30 seconds to a minute. They all entered at the same time, went into a corner of the store and grabbed several jackets off each rack before running out of the store.</p>

Snips from excerpt only website: His body was found in an extra-large North Face bag, a type which is favoured by explorers because of its 140 litres of storage capacity, durable material, double stitching, twin haul handles and locking zips.  Erotic asphyxiation is defined as the intentional restriction of oxygen to the brain for sexual arousal. There were also rumours that Mr Williams was the victim of a professional ‘hit’. Other theories included the suggestion that he had been murdered by Russian agents.  Tests on his body were ordered to establish whether he was poisoned, as happened when Polonium 210...

Doug Tompkins, the co-founder of The North Face and Esprit clothing lines, died Tuesday after a kayaking incident in Patagonia, Chile. He was 72. Tompkins appeared to have been with several other mountaineering legends from the U.S. outdoor clothing industry when he was fatally injured, names listed a statement from the Chilean Navy show. ... Tompkins had severe hypothermia after being in water under 40 degrees Fahrenheit, the New York Times reported. He was kayaking in Lago General Carrera, in Patagonia, when he went into the water, according to a statement from Tompkins Conservation. The Maritime Authority rescued three kayakers,...

You’d think a company famous for its sleeping bags and down jackets would be worried about the effects of global warming on its bottom line. Not so, explained North Face president Steve Rendle on Thursday. “I’m just wondering,” asked CNBC anchor Joe Kernen, “you know, if you’re going to be agile and adept enough you know, with global warming, to quickly shift to a completely different product line when New Jersey has a South Carolina climate, or maybe as the coast comes up into New Jersey. You got bathing suits? I mean, what are your plans five-years from now or...

The North Face Apparel Co., more commonly known as The North Face, recently filed suit against Jimmy Winkelmann, a 19-year old high school student and his small Missouri clothing company called The South Butt. North Face's statement of claim alleges trademark infringement and dilution, among other claims. North Face sells athletic apparel and gear for runners, rock climbers, snowboarders and others. South Butt sells jackets, T-shirts and other apparel "approved for relaxation purposes only." Winkelmann says his intent was not to rip off the North Face, but to offer consumers an alternative. He came up with the South Butt idea...

In years past, it was the Air Jordan sneakers, the Starter jackets, the Eddie Bauer parkas. This year, the fashion accessory most likely to get a teenager beaten up at the bus stop is the North Face jacket. Prince George's County Police announced yesterday the arrest of five suspects in connection with 17 North Face jacket robberies and 13 car thefts in the county. The arrests occurred after the Prince George's County Robbery Suppression Team conducted surveillance for seven days in the Capitol Heights area. The suspects, ages 14 to 18, would approach victims in a stolen vehicle and rob...