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America loves K-cups, but instant coffee rules the world
Quartz ^ | May 9, 2014 | Max Nisen

Posted on 05/23/2014 11:51:51 AM PDT by EveningStar

In North America, Keurig is king. The rest of the world is Nescafé territory.

Keurig Green Mountain, the company behind the popular single-cup coffee machines and pods, is having a pretty excellent year...

In the rest of the world, Nestle’s Nescafé instant coffee leads the market, even though many of those regions drink more fresh coffee than instant. Nescafé is just so dominant in the instant category that its sales are higher than other individual brands...

(Excerpt) Read more at qz.com ...


TOPICS: Business/Economy; Food; Society
KEYWORDS: coffee
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To: mountn man

What was the question?


21 posted on 05/23/2014 12:23:49 PM PDT by polymuser
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To: EveningStar

I make a 14 cup glass carafe(currently a kitchen aid maker) of my own bean blend each morning.

I am not too hot on K cups. I miss my old perculator....but the drip maker is ok.


22 posted on 05/23/2014 12:23:53 PM PDT by Vaquero (Don't pick a fight with an old guy. If he is too old to fight, he'll just kill you.)
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To: EveningStar

As the only coffee drinker in the house (single mom) my daughter bought me vanilla Nescafe and it wasn’t the crap coffee from the 80’s I remember. I liked it a lot!


23 posted on 05/23/2014 12:26:57 PM PDT by autumnraine
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To: EveningStar

I like fresh brewed coffee.. the stronger the better. K cups are OK, but they cost more than a can of Maxwell House.


24 posted on 05/23/2014 12:27:45 PM PDT by ExCTCitizen (I'm ExCTCitizen and I approve this reply. If it does offend Libs, I'm NOT sorry...)
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To: smokingfrog

My parents drank instant coffee for years for the same reason they bought the Formica and stainless steel kitchen table: because it was “modern”. Besides, using the old fashioned percolators is just about the worst way in the world to make coffee.


25 posted on 05/23/2014 12:27:49 PM PDT by Blood of Tyrants (Haven't you lost enough freedoms? Support an end to the WOD now.)
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To: RJS1950
Really? I always thought there was some kind of syrupy crap in there or something. I always brew about 6 to 8 cups in the drip coffee maker and between the wife and I it almost never gets wasted. The carafe is insulated and there is no heat pad to cook the coffee after it's made.
26 posted on 05/23/2014 12:28:51 PM PDT by smokingfrog ( sleep with one eye open (<o> ---)
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To: rickmichaels

Yes, it is more expensive, but it makes coffee as good as you can buy already brewed anywhere at a fraction of the cost.


27 posted on 05/23/2014 12:29:14 PM PDT by Blood of Tyrants (Haven't you lost enough freedoms? Support an end to the WOD now.)
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To: thackney

I’ve got a 4-cup Mr Coffee. Does this mean I’m not groovy, or whatever the word is today that describes a hip person?

;>)

I’d go back to a percolator, but I’m on a septic system & the septic doesn’t handle coffee grounds well.


28 posted on 05/23/2014 12:29:28 PM PDT by Mr Rogers (I sooooo miss America!)
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To: EveningStar
K-Cups? Really?

D cups are more than adequate


29 posted on 05/23/2014 12:30:38 PM PDT by qam1 (There's been a huge party. All plates and the bottles are empty, all that's left is the bill to pay)
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To: EveningStar

Keurig makes decent coffee, but the major advantage is, it takes about 1 minute to brew and deposit in your cup.


30 posted on 05/23/2014 12:33:06 PM PDT by Neoliberalnot (Marxism works well only with the uneducated and the unarmed.)
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To: Calvin Locke

Ah a French press—the only damned thing they ever invented that is so good for coffee. Use it every morning for my 2 cups of Folger’s Columbian.


31 posted on 05/23/2014 12:34:44 PM PDT by Neoliberalnot (Marxism works well only with the uneducated and the unarmed.)
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To: Darkshear
Besides, using the old fashioned percolators is just about the worst way in the world to make coffee.

ping to your expertise...

32 posted on 05/23/2014 12:37:13 PM PDT by thackney (life is fragile, handle with prayer)
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To: ExCTCitizen

” K cups are OK, but they cost more than a can of Maxwell House.”

Try Costco San Francisco Bay Roast ... 32 cents each.


33 posted on 05/23/2014 12:37:20 PM PDT by TexasGator
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To: smokingfrog
I always thought there was some kind of syrupy crap in there or something.

Nope, my boss takes the used one home to salvage the grounds for the garden.

34 posted on 05/23/2014 12:38:12 PM PDT by thackney (life is fragile, handle with prayer)
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To: Vinylly

You’ve never heard of Keurig? When someone says K-cup, you do know what that is, right?

You must not like coffee.


35 posted on 05/23/2014 12:39:19 PM PDT by Responsibility2nd (NO LIBS. This Means Liberals and (L)libertarians! Same Thing. NO LIBS!!)
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To: Mr Rogers

“I’d go back to a percolator, but I’m on a septic system & the septic doesn’t handle coffee grounds well.”

My wife used to be a ‘everything down the disposal’ till she jammed it with coffee grounds.


36 posted on 05/23/2014 12:39:57 PM PDT by TexasGator
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To: All
I understand the convenience factor and use a K-cup machine every week at our home fellowship group.

But NOTHING beats my daily ritual of fresh grinding/brewing...

 photo eight-oclock-coffee-dark-italian-roast-whole-bean-115-ounce-bag-pack-of-4_3446_5001_zpsc06cac7e.jpg

 photo home_main_011_zpsa44ea20b.jpg

We've been happy Chemex owners since our first as a wedding present in 1972. Thought it was interesting to own a Chemist Beaker on steroids and still cooked coffee in a rocket-ship electric percolator. For reasons I don't remember, we tried using the Chemex a year later and the rest is history...

37 posted on 05/23/2014 12:40:15 PM PDT by Prov1322 (Enjoy my wife's incredible artwork at www.watercolorARTwork.com! (This space no longer for rent))
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To: rarestia

I didn’t know that many people still did instant coffee.

Regarding the K cups, I hated them and saw no use for them. I have my own gravity feed grinder at home and always fresh grind it.

However, a peculiar thing happened. I started working at a place where they had a couple of these K cup machines, but you had to buy your own coffee. Turns out that if you shop wisely you can get darned good coffee for $.32 a cup. And that’s a 14oz cup.

It’s so dang convenient that I’ve toyed with scrapping my brewer and grinder at home and just going for the K-cup machine. I completely turned in favor of them after using them for a while.


38 posted on 05/23/2014 12:40:56 PM PDT by cuban leaf
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To: EveningStar
The next article at the link is about the "world's most wasteful cup of coffee", the single-serve coffee pod.

I wonder how that is wasteful if you only drink one cup of coffee a day. Most regular coffee makers will only do a minimum of 4 cups, but then I don't drink a "cup" of coffee, I drink from a mug, which is two and a half times a "regular" coffee cup.

39 posted on 05/23/2014 12:45:34 PM PDT by jeffc (The U.S. media are our enemy)
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To: EveningStar

If it came down to drinking instant coffee or no coffee at all; I’d go with no coffee at all.

You can always get your caffeine from iced tea or a soda.


40 posted on 05/23/2014 12:46:01 PM PDT by Responsibility2nd (NO LIBS. This Means Liberals and (L)libertarians! Same Thing. NO LIBS!!)
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