HP to stop buying Air America spots

[TheLurker]

A response to a letter sent to HP investor relations:

I apologize to your offense to the radio commercial airing on an Air America affiliate. It is not the view of HP to use mediums like TV or radio to support or disagree with any type of political agendas, and the overriding consideration in buying media is to reflect HP as a responsible and global corporate citizen of good standing. When purchasing media for use in communicating HP messages, we generally look for where are core target is and where we will garner the highest response rates. We do not sponsor any Air America media vehicles, rather we were running spot radio commerials on affiliates of the network. All radio ads have been pulled from this network and we will not be running commercials with them in the future. HP is mindful in avoiding editorial content that could be seen as sensationalized or strongly biased.

I appreciate your input and will continue to monitor our media purchasing procedures in the future. Thank you.

Robert Chisholm IPGA Advertising Manager

[weegee]

Jann Werner from Rolling Stone magazine gave them a shot of much needed cash. It happens every year, this year being an election year they got a bigger underwriter.

It is a media dodge around CFR laws. It was designed to sponsor Salon as a political ad, nothing else.

The funny thing is that Salon costs money to read. Who would pay to read an advertisment?

[Euro-American Scum]

Good. I was going to junk my HP computer and switch to Dell.

I may dump my Dell and swtich to HP. I'm tired of talking toa bunch of idiots in Bangalore, India who don't know how to do anything except read from a script.