Posted on 12/15/2013 10:00:13 AM PST by tsomer
That's a good point. I think that when a person thinks of the doctor, it's a personal thing; hospitals are institutions, less personal. This is based on my own experience and new advertising pitches I sometimes catch on tv. I'm trying to make this as personal and elemental as possible, and to use as few words as possible.
They care about costs when it comes to their own lives.
The challenge here is to make that connection clear.
Most of those who receive Medicaid, or *free* healthcare, will not be made aware...nor care.
Yes...agree...clearly making that connection IS a big challenge.
Here’s what I find wrong with that cartoon:
Outside of our circle, it’s meaningless. People are
programmed to conclude: “Tea-bagger propoganda” They’ve been conditioned to react this way.
It’s too much information, focus needs to be to a single point. Drive it hard. Rock the opposition on it’s heels and force them to refute your claims. Whoever needs the fewest words to argue the point wins. That’s the dem way and it’s still winning.
It negatively depicts a photogenic character who’s image remains positive to a critical # of Low Info voters. Image rules.
It’s a cartoon. Only those who agree will ‘get it’. Those who don’t won’t even look; in fact they’ll get mad and even more stubborn.
That doesn’t make it a bad graphic—only a limited graphic and one not very likely to change the minds we need to change.
Humor and irony will be of little use in this campaign.
or "Our control of your medical care has begun"
Nope! Whether it’s been the war on poverty, drugs and now terrorism, Americans have been suckered. Call it for what it is, The War On Health Care.
“EMBRACE THE SUCK!”
IT’S A COOKBOOK!
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