Skip to comments.CNN PLANS SHAKEUP AT HEADLINE (response to dumpster ratings)
Posted on 02/20/2005 3:09:00 AM PST by Liz
For the first time in its history, CNN's Headline News is tinkering with its all-news format.
The network will launch a new primetime lineup tomorrow the first time in the network's 20-plus years on the air that it's making a break from airing straight newscasts.
"We're doing it because it's a chance to use both of our networks in a complementary way," said Ken Jautz, executive vice president of CNN Newsgroup.
"In this day and age there is so much competition in news. By the time you get to prime time people know the headlines of the day."
The switch is one of the early changes under new CNN President Jonathan Klein, who took over the network late last year.
While Fox News surpassed CNN in the ratings in recent years and is the No. 1 cable news network, CNN's sister network Headline News has held its own. Last year, for example, Headline News averaged 213,000 viewers during daytime hours, compared with 201,000 for MSNBC and 207,000 for CNBC, according to Nielsen.
In primetime last year, Headline News' ratings were largely flat from the year before.
Beginning tomorrow evening, Headline News will begin airing "Showbiz Tonight" from 7 p.m. to 8 p.m. a live, talk-oriented show on the entertainment business. In the next hour, from 8 p.m. to 9 p.m., the network will air the legal talk show "Nancy Grace," hosted by the CourtTV anchor of the same name.
Grace, who became a prosecutor after her fiancee was murdered, will continue to host her CourtTV show "Closing Arguments."
"There's a very high interest among viewers in legal news and entertainment," Jautz said.
"It's the first time we've had a major marketing campaign for Headline News," Jautz said.
(Excerpt) Read more at nypost.com ...
You got that right, buddy.
It would probably do better if it reported all of the news instead of just the half Ted Turner wants you to hear.
Ah, looks like they'll be switching from biased newscasts to 100% unfiltered propaganda.
Unless they dump their ideology they will remain in a last place battle with PMSNBC.
The media is having a hard time reaching the well connected masses. It will only be harder for them moving forward. People have been freed by the ability to get news on demand rather than being fed news when the MSM demands. Podcasting is only going to make it worse, I think.
Best of luck to them.
Goody. What this tells me is that they anticipate the Michael Jackson trial being a big story, and they are blocking out 3 hours to cover it (entertainment and legal).
I can't tell you how excited I am at the prospect of all cable channels covering every sordid detail of Michael Jackson's psycho life, while they ignore such boring things as Social Security reform and foreign policy.
[Ah, looks like they'll be switching from biased newscasts to 100% unfiltered propaganda.]
I thought this was really funny until I realized how completely accurate it was.
It could have been worse....they could have hired Triumph, the insult dog to compete with O'Reilly and you know how every body loves sock puppets.
OMG, the prospect of CNN airing the Jackson family story in-depth is enough to make my skin crawl.
Dysfunctional doesn't even come close to describing this living zoo of breast-baring, child molesting rogues and scalawags.
Wadda ya wanna bet it's another ratings disaster for the Crapola Network?
A WHOLE hour of Nancy Grace? That should boost ratings. Not!
Good idea.......we oughta get a (ahem) "fan club" together to suggest CNN hires ol' Al.
The only thing I want to hear about MJ is when his prison term starts.
Too bad they didn't attribute FreeRepublic as singularly preeminent as THE instant source of news in the high tech age.
Plus, if they fill their air time with Michael Jackson, they don't have to cover President Bush.
You are so correct. What you get from headline news is more liberal spin than "straight" news. Of course they would not admit to it, but much of their "unbiased" news reports are decidedly leftist tinged. Maybe there is no right or left way to report disasters, but they sure go out of their way to not report anything that might be construed as positive towards conservatives or Republicans. Their coverage of the war is an excellent example. They always emphasize U.S. military and civilian Iraqi deaths and casualties while underreporting objectives and triumphs. Their chief "pundit" about Iraq is Tony Karon (?) from Time Magazine. Enough said. The sinister hand of Ted Turner obviously is directing what gets put on and how it is reported.
Course, this is only a guess---but I would bet that Jackson and his star cronies and anyone connected to this trial are going to be indelibly tarnished as a result of the trial's raunchy evidence and testimony.
I wonder how long they will lend their star presence to this sideshow?
"...while they ignore such boring things as Social Security reform and foreign policy."
Arguable, ignoring these is actually better than the grossly biased 30-second sound bites and hate headlines they usually subject their audiences to.
My thoughts exactly... they will go all-out al-Jazeera now, this is their latest excuse.
When they bring some non-flaming-liberals on board, I might tune in again.
Wasn't the whole point of Headline News to be a place where the news was read through a half hour cycle continuously so there was somewhere to go to catch up if the main network was doing one of their talkfests or other non news programs?
Ecellent comment. I heartily agree.
Yeah, back in the "Stone Age," it was.
No kidding. Hip and cool? Damn, I missed it (/sarc).
I hope Grace moves on totally to CNN. It would be good for both. Meanwhile Court TV could develop legal shows along the lines of trading places -- with real-world lawyers and real-world legal advice.
im taking bets that six months from now their ratings between seven and nine will tank
Yep -- CNN // Ted Turder.. its not the format!!! Its the dishonesty. They will never ever ever GET IT !
....there's no surer way to cash in then betting on that eventuality....
Rearranging the deck chairs....
So they're going from news to fluff. Good solution. (As if the world needs Nancy Grace on yet another channel)
Reporting the news is too much work anyway.
Underreporting triumphs? They don't report anything but body counts. That is it, nothing else.
CNN isn't exceptional in that reagard, but it's still disgraceful.
Hey CNN. Whatever shakes out at the shake up...every breath you take, every step you make, we'll be watching you.
Here in Metro DC we have the Mhz Network which runs 30 and 60 minute daily news shows from all around the world.
Some are in the native language, some are in English, and some with English subtitles.
But I kid you not, even the French and German news broadcasts are more interesting, less biased, and more globally comprehensive than the swill that pours forth from CNN.
Most of the shows include one or two newsreaders who announce a story, then allow a 2 to 5 minute in depth report to be shown. No phony jocularity, no smart quips, no false repartee. Just the news.
Really, the state of American news broadcasting is a disgrace.
As for BBC News, that's not shown on Mhz but is relegated to the PBS evening feed, where it belongs. It is by far the most sneering anti-American news broadcast out there (again, even compared to France and Germany).
"That woman (cause she sure ain't no lady) has nothing but a hate-on for anything and anyone who crosses her. She is less concerned about whether her judicial observations are correct, than she is about coming across as some sort of crusader (since her fiance' was murdered many years ago)."
I do not have a problem with her. She is smart, articulate, and well-informed. She was on 'our' side during the Simpson debacle.
"OMG, the prospect of CNN airing the Jackson family story in-depth is enough to make my skin crawl. "
What liberals really mean when they say it's 'for the children'.
Not here. There's 24 hours a day of "entertainment news" on the E! channel, and 24 hours a day of Nancy Grace et al on Court TV, not to mention the insufferable Abrahmson on MSNBC.
So this is not what one would call a savvy and cutting-edge executive decision.
But they'd see ratings skyrocket if they ran 2 hours of Seinfeld reruns.
Fox could use "Just the Facts, Ma'am" as their advertising slogan for an all-news the old fashioned way programming. Show clips of blather from CNN and intercut with Joe Friday's "Just the facts, ma'am" from the 1950s and you've got a winner.
Another great slogan -- show CNN blather, show real news on Fox, and have the real newscaster say "You can't make this stuff up."
This stuff is too hilarious to make up.
What an idiot!
Being the propaganda arm of the radical faction of the Democrat Party hasn't dragged you far enough into oblivion?
Seeking a quicker death?
One would think that they are about to introduce us to more trash programming because they have "run out of" news.
Compared to their parent network; Headline News should count their blessings.
They should get a big round table and seat a dozen liberals sipping kool-aid and whining how evil conservatives are.
They can call it "Kool-aid With Kooks."
When I want to hear the latest slap at Bush Administration policy, or at Bush's ongoing success in Iraq, or on the GOP plan to reform social security and/or the tax code -- THEN I turn to CNN/Headline News.
Unfortunately, I don't care to hear such drivel, which means that Headline News is simply a flyby channel while I click my way from Discovery to the Movie Channel to Fox News.
LOL.....about sums it up.
LOL.....hey, maybe Kool-Aid mfg will even sponsor it.
They play Headline News in many truck/rest stops, hotels, and other common areas for just that reason.